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Don Lapre, Famous Internet Marketer Commits Suicide Don Lapre, Famous Internet Marketer Commits Suicide
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Don Lapre was a famous and infamous internet marketer who committed suicide over the weekend while waiting in jail for his trial. Lapre had been arrested for 41 counts of conspiracy, mail fraud, wire fraud, promotional money laundering, and transactional …

Top Online Marketer Of 2008 Goes To…

Invesp Consulting, a company that does landing page optimization asked online marketers to nominate the best online marketers of 2008. These are marketers who have been innovative and contributed to online marketing as a whole. They named 100 of the best.

Does Age Matter In Marketing?

Sometimes I can’t resist a post that will result in a few irate responses. This is likely going to be one of them. It is essentially about my distaste for something that I have seen far too many marketers blindly rely on … age statistics. Just about every web site that tries to sell advertising reports on the age stats of their visitors. Television programs report on their ability to reach wide demographics whether it is the "coveted" 18-34 males or moms from 25-44. Let’s face it …

SES Round-up
Jolina and Mike had a great time at the Search Engine Strategies conference in Chicago. Not only is it the windy city, but a festive, cold and snowy one too by the sounds of it.

Facebook Marketing: A Marketer & Member Speaks

In response to my column last week about Facebook, I received an email from Tanya Cottrell, a student at San Diego State University, and her experience struck me as a great example of a ‘small business’ approach to Facebook. With her permission, I’ve excerpted some of her thoughts below. I welcome your stories on how you’re using the network.

SMX Rewind

So much covered, seen and happened in just two days. From FaceBook to Wikipedia and everything about social media in between. Finally, we wind up and take a dekko at all that we and everyone else from the SEM community have covered:

SMX: Evangelist – The Marketer’s Role in SMM
Want to be really successful in social media marketing? You need to be an evangelist and activity participate in communities, forums and blogging. Leave this session knowing how to evolve from community observer to community participant and influencer.

SMX: Marketer’s Guide to Social Bookmarking & Tagging
Consumers are sharing best-of-Web content with bookmarking and tagging sites like Del.icio.us and StumbleUpon. Flickr, YouTube and Technorati tap into "tagging" to categorize material, so people interested in topics can locate community finds. This session is a marketer’s guide to using bookmarking and tagging effectively.

Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land

comScore’s New Marketer Service

Even as its Media Rating Council audit goes forward, comScore announces their newest service: comScore Marketer.

ComScore Launches Search Analytics Tool

ComScore has released comScore Marketer, a new competitive search analytics tool aimed at search marketers and site operators.

The Influence of a Social Media Internet
If you believe that social media begins and ends with sites like LinkedIn, Facebook, Digg, Reddit and Sphinn, that rock you’re living underneath must be cozy. If you assume social web sites are all about eye candy and juicy talk, you may be right.

SES – Lee’s Day 3 Wrap Up
Another great day is how I’d characterize day three of the San Jose Search Engine Strategies conference.

SES – So You Want To Be A Search Marketer!
So You Want To Be A Search Marketer!: Search Engine Strategies San Jose 2007

In this session, search engines experts discuss on the different strategies that can help one in becoming a search marketer.

8 Things You Wished Your Affiliate Manager Had Told You

I’ve been tagged by Pepperjam Affiliate Marketing Director Robyn Martin (and soon to be Mrs Kris Jones) in the latest incarnation of the “8 things about me” meme.

Instead of telling you more things beyond what’s already in my bio, I’d like to focus on 8 things I’ve learned about affiliate marketing.

Here are the tag rules:

Here are the tag rules:

Looking at a Search Engine Marketer’s Life
Ever buy an ad on Google/Yahoo/or Microsoft’s search engine? Here I talk with a guy who buys MILLIONS of keywords for his clients. Get some insight into how advertisers look at search engines by listening to Jeff Figueiredo, senior strategist at PointIt, a search engine marketing agency based in Seattle.

E-Mail Marketer’s Budgets And Salaries

E-mail marketer’s earnings have increased but the money spent on e-mail marketing campaigns has been stagnant according to a new study by JupiterResearch.

ShoeMoney’s Tips On Being A Successful Online Marketer

Some random thoughts been going through my mind lately I have been meaning to put down somewhere. Here seems like a good place. Here is some of the things I seem to be saying a lot in emails to people who are asking advice.

Surround Yourself With Other Successful Marketers – You know what they say about success breeding ? Its very true. Surrounding yourself (even if its in instant messanger) with successful people is probably the single biggest step in the right direction of achieving success with internet marketing.

Rise of the Analyst Marketer

When I talk to veteran marketers, some of them are concerned about the changes they must make to adapt to the Internet.

20 Second Life Tips for Marketers

Prokofy Neva of the Second Thoughts blog brings us 20 do’s and don’ts for big business entering Second Life.

Tagging Delicious To Marketers

In the world of entertainment, the use of tags in blog entries about bands lets their marketers hear the buzz.

Understanding the Nature of the Net Will Make You a Better Online Marketer

One of the biggest obstacles to successful online marketing is a failure to understand the new World Wide Web medium.

Search Marketer Ian Turner Reported Found

The top story going around the blogospehere is that Ian Turner, a well-known and respected search marketer, has gone missing, dissapearing on the way home from last week’s WebMasterWorld Conference.