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Market
India's Mobile Market Growing Stronger
By Doug Caverly - Wed, 12/12/2007 - 12:38pm.
The U.S. search market appears to be pretty much wrapped up. Neither Yahoo nor Google is especially strong in mobile matters, though, and the fight becomes even more of a tossup in India, where mobile services are expected to assume “a high growth trajectory.”
French Photographer Gets Layer In Google Earth
By Doug Caverly - Tue, 12/11/2007 - 2:27pm.
A French photographer named Yann Arthus-Bertrand is famous for many things, including an “Earth from the Air” exhibit. It seems perfectly natural, then, that about 500 of his photographs have been used to create a new “Earth from Above” layer in Google Earth.
SEMPO Organizes Annual Meeting
By Navneet Kaushal - Wed, 12/05/2007 - 1:34pm.
SEMPO, the Search Engine Marketing Professional Organization, is organizing its annual meeting. For this round-robin discussion, it is bringing representatives from Google, Yahoo!, and Microsoft. All the companies will discuss together about their latest plans and initiative programs.
The Danger of Aggressive Ad Placement
By Aaron Wall - Fri, 11/30/2007 - 3:53pm.
When I did a recent Q&A thread one of the recurring themes with sites that were struggling was AdSense ads positioned above their content.
Many websites are never given the chance to grow because they monetize too aggressively and look to spammy to enjoy the benefits of organic growth and community building.
SEMPO Wants You to Get Involved
By David Berkowitz - Fri, 11/30/2007 - 9:51am.
SEMPO, the Search Engine Marketing Professional Organization, wants people involved with SEM to take its 4th annual State of the Market survey.
The Difficulty With Grabbing Attention In Search
By David A. Utter - Wed, 11/21/2007 - 11:57am.
Those much-revered top five placements on search engines for a given set of keywords only draws the viewer's attention for seven seconds. Gord Hotchkiss sees this short attention span as a call to brands to keep doing their market research.
Market Research Continues to Move Online
By Mike Moran - Tue, 11/20/2007 - 3:32pm.
A few months ago, I wrote about online panels, and I am finding more and more marketers moving their market research online.
Google Claims More Market Share For Itself
By Nathan Weinberg - Tue, 11/20/2007 - 12:46pm.
You’d think that at some point, Google would have so much that it couldn’t possibly grow any further, but despite having a lock on the top spot, Google continues to claim a larger slice of the pie month after month.
Google Being Investigated for Tax Evasion in China
By Andy Beal - Mon, 11/19/2007 - 5:05pm.
Here’s a warning for Facebook–before they dive into China’s market–make sure you have your books in order. Google is allegedly being investigated for tax evasion by the Chinese Inland Revenue Department.
Baidu Chases Google In Mobile Market
By Doug Caverly - Fri, 11/16/2007 - 4:21pm.
Google’s determined not to lose in China, and to that end, the company is beginning to focus much of its energy on the mobile market. Unfortunately (for Google), so is Baidu.
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