All Posts Tagged Tag: ‘mareketing’

Yahoo Interclick Acquisition Closes

At the beginning of November, Yahoo announced its intent to acquire Interclick for $270 million. Interclick is an ad technology firm. “This investment underscores our focus on enhancing the performance of both our guaranteed and non-guaranteed display business across Yahoo and our partner sites and, combined with Yahoo!’s reach and advertising leadership, will deliver a powerful solution for marketers,” said …

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