All Posts Tagged Tag: ‘LookSmart’
LookSmart announced a new tool called SmartRotation today. It is a cost-per-action (CPA) driven tool that automatically serves the best-performing ad creative in an ad group based on conversion data from a tracking pixel.
Wikipedia founder Jimmy Wales would like you to help him build the revenue for his new “for profit” venture Wikia. Wikia has acquired the distributed crawler Grub from LookSmart and Wales plans to make it open source. He’d like to invite the community to line his coffers.
LookSmart unveiled 161 new vertical search sites in a variety of categories aimed at delivering consumers relevant search results and advertisers a more qualified customer. The company has added 13 vertical categories to its total 181 sites, which the company says makes it the largest vertical search destination.
Since the announcement of Ask Jeeves launching their own branded search advertising service, many were surprised Ask would elect to leave Google’s AdWords service seeing how financially successful the partnership was for both parties.
LookSmart CFO Bill Lonergan will present to the investment community at the FTN Midwest Research Business and Technology Conference.
The branded web search property developed for Cal Athletics by LookSmart, CalBearsSearch.com, will launch “Cal Bears Search & Win,” a unique contest that challenges participants to complete a “search puzzle” by finding answers to Cal-specific questions on CalBearsSearch.com.
Innovative Technology Helps Consumers to Save, Search and Share Online Information.
Pioneer in Internet Filtering Software Adds Significant Enhancement With First-Ever Porn-Filtered Search Engine Feature.
HighBeam Research announced today a new agreement with LookSmart that makes more than one million premium articles from the HighBeam Research Library archive accessible via LookSmart’s FindArticles service.
LookSmart today announced that CEO Damian Smith and CFO Bill Lonergan will present to the investment community at the Kaufman Brothers Communications, Media and Technology Conference.
Vivisimo, provider of clustering and meta-search software, and LookSmart, a leader in search, announced in the industry’s first clustering search feed, which will dramatically improve click-through rates and increase revenue generation capabilities for Web sites.
Search engine LookSmart has released their second quarter financial report of 2004. The report finds that they have exceeding announced company expectations. LookSmart reported revenue of $21.3 million for the second quarter 2004, which is ahead of its prior guidance of $18.0 million to $20.0 million. This includes $1.7 million of revenue from MSN and $2.2 million of revenue from discontinued international operations.
The Cal Athletic Department announced a partnership with California based search engine LookSmart to develop a branded search engine for the Cal Athletics department that will support the university’s athletic programs. This partnership will also provide search services for students and alumni.
Vice President of LookSmart, Dakota Sullivan, is apparently a very busy man. Nevertheless, he finally took time out to be interviewed by Web Rank CEO Kalena Jordan. In the interview, Mr Sullivan reveals how the Yahoo/Inktomi deal will affect LookSmart, the new features LookSmart will be introducing for Small Business Listings customers shortly and why he thinks WiseNut is a better search engine partner for the major portals than Google:
LookSmart released their revenue forecast for the first quarter on Thursday, March 11, 2004. They raised their first quarter revenue estimates from $16 to $21-$23 million.
The past year has been one of major transition in the search engine industry. Changes to the landscape have been enormous with mergers, acquisitions, and the easing of several formerly big-players out of the sector or, in the case of AltaVista, Lycos and LookSmart, into the minor leagues. We’ve seen new technologies and revenue models being tested by search firms, along with fresh promises of personalized ad-delivery through contextual placement. While there is no end in sight for changes in this evolving medium, this is a good time to examine the impact of such upheaval on the state of website marketing and search engine placement.
Part of the overall process of submitting one’s website to the search engines is getting your site listed in the top directories. Directories are different from standard search engines in that a search engine will query a database of indexed websites before it produces results and a directory is a database of websites that have been arranged by subject. Directories do indeed have search functions but the websites are still listed in specific categories of which one may search by drilling through the various subjects the directory offers.
Question: Since registering with LookSmart and paying $400 for the link, we have had significantly less enquiries than before we paid for the listing.
We manufacture a woodburning machine, which we have sold throughout Australia and overseas. We feel that we made the wrong decision to pay for the listing and your advice would be appreciated.
LookSmart, a business that harnesses the power of search to generate cost-effective sales leads, announced yesterday a series of enhancements for its Small Business Listings service. The new features, which include upgraded tracking, expanded reporting, more flexible listing management and reduced fees, will make it easier for small business customers to manage and optimize their paid search listing campaigns on the LookSmart Network.
On April 9th, Looksmart publicly announced to the world that they had, as of that day, made the transformation from human edited directory, to a pay-per-click search engine. Shortly after, we also received a phone call from them explaining that since our company SubmitExpress.com is a valued partner of LookSmart they wanted to tell us about their new program first hand. They spent about half hour with us going over the details of the new program and also informed us that we will no longer receive commissions on referrals to them though our site and were asked to remove their banners.