All Posts Tagged Tag: ‘local businesses’
Yelp has put together its top 20 list for cities to shop local for the holidays. The company recently commissioned a survey from Nielsen to find out about people’s plans for local holiday shopping. It found that eight in ten Americans intend to shop local for the holidays this year. To come up with the top 20 list, Yelp says …
I have been pretty harsh on the Yellow Pages in the past. Most of my trouble comes from the fact that the medium just isn’t as effective across all verticals as it once was. That’s not to say that it’s not effective at all, because that is untrue. In some areas, it can work well–like plumbing, HVAC and other emergency situations. Of course, by the time you locate the book you probably could have done the search on your computer or smart phone just as quickly, but who’s counting?
In a recent article, we discussed ways the local search landscape is changing. Add another one to the list, because now Google is sending brick and mortar businesses decals to put on their windows, with barcodes that people can scan with their phones to bring up business listings on Google.
Google is launching a new dashboard feature today that allows business owners to see how customers find their website.
The new dashboard is called Local Business Center (LBC) and is a free tool that allows business owners to also control the content of their business listings as they appear in Google Search and Google Maps.
Business owners can take advantage of the new tool by claiming their listing in the LBC and going through a brief verification process. Once a listing is claimed, business owners will have access to the following data: