All Posts Tagged Tag: ‘local businesses’

Yelp Names Top 20 Cities For Local Holiday Shopping

Yelp has put together its top 20 list for cities to shop local for the holidays. The company recently commissioned a survey from Nielsen to find out about people’s plans for local holiday shopping. It found that eight in ten Americans intend to shop local for the holidays this year. To come up with the top 20 list, Yelp says …

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The State of the Yellow Pages Print Industry

I have been pretty harsh on the Yellow Pages in the past. Most of my trouble comes from the fact that the medium just isn’t as effective across all verticals as it once was. That’s not to say that it’s not effective at all, because that is untrue. In some areas, it can work well–like plumbing, HVAC and other emergency situations. Of course, by the time you locate the book you probably could have done the search on your computer or smart phone just as quickly, but who’s counting?

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If You’re Not Local, How Can You Compete in an Increasingly Local Google?

Update: Looks like there is likely to be a lot more local action coming Google’s way soon. 

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CEO Dennis Crowley “Bullish” on Foursquare for Local Merchants

"Whenever I hear SMB, I think of Super Mario Bros," Foursquare co-Founder and CEO Dennis Crowley said today. But in all seriousness, he has tremendous pride in his service and its future use for local businesses (among other things). 

Speaking here at ad:tech New York, he compared Foursquare to a Google Analytics for people who walk in your door. "These are your best customers," he said. "The check-in is kind of a commodity."

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Google Focusing On Check-In Services with Google Places API

Google is placing a great deal of emphasis on check-in services, with regards to Google Places. This could mean some interesting things for businesses.

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