All Posts Tagged Tag: ‘Listener Metrics’

Pandora Local Radio Ads and Larger Audience

Those of you who are familiar with Pandora, the interactive radio service, will not be surprised to read that they are growing in popularity. Naturally, as listenership increases so does advertising and the effectiveness of those ads. Today Pandora confirmed that over 400 local marketing campaigns have been secured on the platform. Chief Revenue Officer at Pandora, John Trimble comments …

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