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Linkbait Failure – Not Understanding the Need For Instant Gratification

Linkbait Failure – Not Understanding the Need For Instant Gratification

By Michael Gray May 19, 2011 | 1 Comment

Whenever I see someone else’s linkbait that fails, one of the common reasons is the failure to understand the need for instant gratification. I came across a text book example of this recently so I thought I would share it …

SMX Social Media: Hi, Linkbait Chum

At the SMX Social Media conference in New York City, panelists discussed the murky topic of social media sites, and how to draw traffic from them to your site.

Calacanis & Godin – Ultimate Linkbait?

Getting Links Without Trying

Linkbaiting is a hot topic right now. However, one of the funniest definitions of creating linkbait was to “forget linkbait, think about the user first, and develop content for them.” Sounds noble enough, yet I find it extremely humorous. Mainly because of the language involved.

Easy Social News Links
Social news sites come to prominence largely over the controversies associated with people gaming them, and without people gaming them few would ever garner a critical mass. Marketers spamming a social news site is part of the growth cycle.

Is Linkbait On Its Last Legs?
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Many popular optimization strategies center on the practice of link baiting, which is SEO slang for developing content with the express purpose of luring in a large number of inbound links. As companies like Google continually tweak their algorithm to prevent the system from being gamed, analysts are beginning to wonder if linkbaiting has much of a future.

The Linkbait Bashing Circuit

Lately it seems to be quite fashionable to be on the linkbait bashing circuit. I came across a story on Digg which ties into my belief that you can make practically anything cool if you try hard enough.

Is Linkbait The Web’s Paparazzi?
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SEOmoz’s Rand Fishkin wonders if the unsavory real world of celebrity photographers has an online equivalent in linkbaited content.

Domain Names & Defensible Traffic

Andy Hagans recently posted about his linkbait marathon strategy to rank his sites at the top of the search results. Brian Provost posted about his love for domaining. Domain names may play a big roll not only in anchor text, but also in overall domain credibility, linkability, and defensibility.

SES London: Linkbait & When It’s Not

The link baiting season promised to be one of the highlights of SES London. With linkbait being one of the hottest contemporary SEO themes, the crowds filled the room to hear what the industry experts were going to share.

The widget as link bait

First up, Nick Wilson gave a good high level introduction to ‘viral link building’. Giving a passionate speech, Nick discussed widgets as the ultimate linkbait, and his observations were well worth hearing.

Heellloou Jason Calacanis

The Secret Linkbait Weapon You Never Knew About…

Making multi-part posts or articles is a fancy little trick for linkbaiting I bet you

From Linkbaiting To Widgetbaiting

The concept of linkbaiting has heretofore been an abstract one. Nick Wilson, CEO and senior strategist for social media marketing agency ClickInfluence, is one of the biggest proponents of the strategy while admitting it’s “not an exact science.” But maybe this year it will become more tangible with the advent of Linkbait 3.0, or as Wilson calls it, “widgetbaiting.”

Yahoo Displays SERP Title Based On Anchor Text

The dichotomy of having a Yahoo directory listing has been known for years.

Interesting Discussion About Linkbait Games

The concept of linkbait exploded during the Las Vegas PubCon, thanks in large part to the drinkbait game. While it’s true there were a number of sessions devoted to concept, seeing it in action in the form of game based on getting your picture taken hammered the whole idea home.