If you plan on entering the world of podcasting or want to make yours better, you can read what I’ve learned in my MarketingProfs article, "Lessons Learned from Podcasting."
Similar to blogging, podcasting is a medium that B2B marketers remain on the fence about. Are they worth the time investment? Should you start a podcast to generate leads? I would say probably not, at least if that’s your only motivation.
Coming off a successful debut of their Fundamentals of Search Marketing course, the training arm of the Search Engine Marketing Professional Organization has its Advanced SEO class up and running.
If you write white papers, you will want to take note of what I am about to say.
Every once and a while I come across a simply excellent white paper.
Today I came across an interesting post by Joshua Porter of bokardo.com. The post, 9 Lessons for Would-be Bloggers, as you might expect from the title are some lessons Joshua has learned in his years of blogging. Darren Rowse has a follow up piece, Lessons from the Heart for Would-be Bloggers, at ProBlogger. While I’m not planning on talking in depth about each point there’s a theme running through a few of the points I would like to discuss.
First the 9 points
The fastest way to anger the collective hive-mind that is the blogosphere is not to link to it. The second fastest way to anger the blogosphere is to accuse others of not linking to it. The lesson there is that not linking is the unpardonable sin, and PodTech.net's Robert Scoble stepped forward over the weekend to throw the first stone.
We've been blogging here at Online Marketing Blog for just over three years, learning ins and outs along the way.
Charles Armstrong, co-founder and chief executive of Trampoline Systems, which bills itself as "Enterprise Software That Harnesses Social Behaviour," is an ethnographer by trade and the study of human social phenomena, based on fieldwork, lies at the heart of Trampoline's applications.
There is a dichotomy at the Blog Business Summit; it is not a bad dichotomy, but it is interesting.
Applying the "P" to sales performance management and other new markets...
Bob Reno is a good example of how passion for a topic and a little sensationalistic human appeal can be a solid recipe for building a website. As the founder of Badjocks.com, Reno dedicated the site to misbehaving athletes who don't realize that posting raunchy party photos on the Internet isn't much different than displaying them in Times Square.
iEntry 10th Anniversary
RSS
Newsletter
Advertising
