The English-language version of The Girl With the Dragon Tattoo is set to hit theaters on December 21st. People are generally looking forward to the movie for varying reasons: they were a fan of the original, the loved the books …

On this day (November 8th) in 1971, the world was given a gift in the form of an eight-track album from rock gods Led Zeppelin. Today, the untitled 4th studio album (IV, Four Symbols, ZoSo, whatever you want to call …

If not for the Internet, you would be waiting for either 90 seconds of coverage on the 11 o’clock news, or the morning paper to find out about Led Zeppelin’s tribute to Atlantic Records late founder Ahmet Ertegun.

The return of Led Zeppelin is a great thing, and it’s generated a lot of search traffic.  In terms of the benefit to one company, though, an announcement related to the iPhone’s UK release did much more good.