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Keyword bidding Articles

Court Says Keywords Not ‘Use In Commerce’

A fifth federal court has declared that keyword advertisements and use in website metatags are not considered "use in commerce," providing a bigger shield for those that would use competitor keywords in their campaign.

Competitor Keyword Suits Not Doing Well

Those bringing lawsuits claiming that bidding on competitor trademark keywords is a form of infringement aren’t doing well in court. Though a few cases have made it past one court or another, those and others are getting caught up in the Second Circuit.

Utah Lawmakers Take Blinders Off, Earplugs Out

A resounding "DOI!" came springing out of the Utah legislature late last week as lawmakers acknowledged they should have done a little background work, or at least listened to all the squalling, before they passed the Trademark Protection Act.