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Hearst Corp, MediaNews Buy Most Of Kaango

About three months ago, The Hearst Corporation acquired Kaboodle.  Now, in conjunction with MediaNews Group, it’s spent $20 million on 80 percent of Kaango.

Hearst Acquires Kaboodle

Never mind the kit: Kaboodle alone costs over $30 million.  That’s the social shopping community’s rumored price tag, anyway, following an acquisition by Hearst Corp.; Kenneth A. Bronfin, the president of Hearst Interactive Media, explained that his company thinks Kaboodle “will bring to social shopping what MySpace has brought to social media.”

From Google to Kaboodle

That's Courney Hohne, PR manager at Google. She was the one who did the PR for the Google Apps for Your Domain press coverage last week.