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	<title>WebProNews &#187; Joseph Porus</title>
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		<title>More People Comfortable With Mobile Banking</title>
		<link>http://www.webpronews.com/more-people-comfortable-with-mobile-banking-2008-03</link>
		<comments>http://www.webpronews.com/more-people-comfortable-with-mobile-banking-2008-03#comments</comments>
		<pubDate>Wed, 12 Mar 2008 17:08:48 +0000</pubDate>
		<dc:creator>Mike Sachoff</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Harris Interactive]]></category>
		<category><![CDATA[Joseph Porus]]></category>
		<category><![CDATA[Mobile Banking]]></category>

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		<description><![CDATA[<p>Mobile phone users are becoming more comfortable making banking and purchase transactions while on-the-go according to a new study from Harris Interactive.</p><p>The study found that 16 percent of mobile phone subscribers currently use mobile banking services, with 60 percent doing so at least once a week. Thirty-five percent of those who do not use mobile banking or buy on-the-go are interested in checking bank account balances and transferring funds using their mobile devices. Thirty-three percent said they would like to receive text messages from their banks.</p>]]></description>
			<content:encoded><![CDATA[<p>Mobile phone users are becoming more comfortable making banking and purchase transactions while on-the-go according to a new study from Harris Interactive.</p>
<p>The study found that 16 percent of mobile phone subscribers currently use mobile banking services, with 60 percent doing so at least once a week. Thirty-five percent of those who do not use mobile banking or buy on-the-go are interested in checking bank account balances and transferring funds using their mobile devices. Thirty-three percent said they would like to receive text messages from their banks.</p>
<p>Around 25 percent of mobile phone users with mobile access to the Internet use their devices to purchase goods and services online using a credit card. Twenty percent favored using their phones like a &quot;mobile wallet&quot; someday, with charges billed to their mobile accounts. Ten percent said they would consider wire transfers and stock trading using their mobile phones.</p>
<p>&quot;Today&#8217;s mobile devices are the springboard for a whole raft of services, with huge pent-up demand for mobile commerce capabilities,&quot; said Joseph Porus, vice president, Harris <a title="Mobile Banking" href="http://www.harrisinteractive.com/">Interactive</a>.</p>
<p>&quot;If security concerns can be quelled, the sky&#8217;s the limit with consumer acceptance of mobile banking and purchase transactions. It&#8217;s a very intriguing prospect for the near future, considering how people have already embraced a variety of mobile technologies beyond simple phone communications.&quot;</p>
<p>Security concerns are the biggest obstacle affecting users acceptance of mobile banking and commerce. Sixty-six percent were worried about using their mobile phone to transmit sensitive financial information, while 63 percent were concerned about fraud and financial scams. Sixty-one percent worry about losing a mobile phone containing personal financial information.</p>
<p>&quot;While the survey indicates people have concerns associated with using mobile devices for financial transactions, it&#8217;s similar to the evolution of the Internet as a viable tool for banking and buying,&quot; Porus said.</p>
<p>&quot;We expect mobile technology to only improve and become even more secure in the coming years. This should ease people&#8217;s fears and make mobile commerce appealing in the future.&quot;</p>
<p>&nbsp;</p>
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