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iPhone 5c Target of New Apple Marketing Campaign

iPhone 5c Target of New Apple Marketing Campaign

By Brian Powell March 13, 2014

Earlier this year, CEO of Apple Tim Cook revealed that the iPhone 5c did not sell as well as Apple had expected it to, placing the blame upon the immediate market-recognition and appeal of the iPhone 5s: “I think the …

Apple Seen Slashing iPhone 5C Orders Apple Seen Slashing iPhone 5C Orders
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For years Apple had maintained consistency with its iPhone releases. Each year the company would tout one new iPhone as the smartphone to have, and it worked. Apple has maintained a dominant position at the top of the high-end smartphone …

iPhone 5S/5C Make Their Way To Boost Mobile iPhone 5S/5C Make Their Way To Boost Mobile

The iPhone 5S and 5C launch has been the most successful iPhone launch yet for Apple with over 9 million units sold in the first weekend. You could attribute this success to the fact that the iPhone 5S launched in …

Apple Reducing iPhone 5C Production By Half [Report] Apple Reducing iPhone 5C Production By Half [Report]

Last month, Apple launched the iPhone 5C as the cheaper alternative to the iPhone 5S. Normally, the company would just reduce the price of the existing iPhone 5 and call it a day, but the iPhone 5C represented its effort …

Plastic Smartphone Market to Surge in Coming Years Plastic Smartphone Market to Surge in Coming Years

Apple’s high-end iPhones are known for their sleek metal casings. The company spent years perfecting the machining of the iPhone 4 and then the iPhone 5 cases. Other manufacturers have done the same with their high-end smartphones, most notably HTC …

Apple Sold 9 Million iPhone 5S/5C Models Apple Sold 9 Million iPhone 5S/5C Models

On Friday, Apple launched the iPhone 5S and 5C. The former is an upgrade over last year’s iPhone 5, and the latter is just an iPhone 5 in a new plastic casing. Launching two new iPhones at once has never …

How Different Is The iPhone 5C From the iPhone 5? How Different Is The iPhone 5C From the iPhone 5?
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Today is the day – the iPhone 5S and iPhone 5C are launching in stores around the world. People are no doubt picking up the iPhone 5S in droves, but what about its cheaper counterpart – the iPhone 5C? Is …

It's iPhone 5s and 5c Release Day It's iPhone 5s and 5c Release Day
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The day is here. Eager consumers can now get their iPhone 5s or iPhone 5c. At least some of them can. Word is that supplies of the gold model are limited, so if that’s the one you want, you can …

Microsoft Shares, Then Pulls, Ad Mocking The iPhone Microsoft Shares, Then Pulls, Ad Mocking The iPhone

The iPhone 5S and 5C were only announced on Tuesday, and the competition is already pouncing on them. Nokia took the first swipe on Twitter on Tuesday, and now Microsoft has created seven new videos mocking the various design decisions …

No iPhone 5S Pre-Orders, iPhone 5C Doesn't Sell Out No iPhone 5S Pre-Orders, iPhone 5C Doesn't Sell Out
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Earlier this week, Apple unveiled its next iPhone, the iPhone 5S. The device featured all of the upgrades that had been leaked in the weeks before the announcement. In addition, Apple unveiled a second, lower-priced, colorful iPhone called the iPhone …

iPhone 5S Will Start Under $200 at Walmart iPhone 5S Will Start Under $200 at Walmart
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Want to upgrade to the iPhone 5S when it is released on September 20, and want to get the best bang for your buck? You can pick up the iPhone 5S at Walmart on the release date starting at $189, …

iPhone 5C Not Expected to Compete With Android iPhone 5C Not Expected to Compete With Android
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Earlier this week, Apple unveiled its latest iPhone, the iPhone 5S. In addition, the company also unveiled the iPhone 5C, a lower-cost smartphone aimed at emerging markets where low- and mid-prices smartphones are expected to make up a majority of …

Watch Apple’s iPhone Event in Its Entirety Watch Apple’s iPhone Event in Its Entirety

Yo, iFans – if you missed Apple’s big iPhone 5S & 5C press event yesterday, you’re probably not alone. Apple chose not to stream it in the U.S. Lucky for you, it’s now available for your streaming pleasure on Apple.com. …

iPhone 5C = 5 Babies, According To NMA iPhone 5C = 5 Babies, According To NMA

NMA is at it again. The Taiwanese animation studio has put out its parody of Apple’s new iPhone 5C and 5S unveilings. The video includes such scenes as a woman trying to trade a baby for an iPhone 5C, only …

Apple Continues To Refuse To Apologize For Plastic Apple Continues To Refuse To Apologize For Plastic

How many times have you heard the words “unapologetically plastic” in the past 24 hours? Well, get ready to hear it one more time. Apple has released a five-minute video looking at the new, more inexpensive iPhone model, which comes …

iPhone 5C, or iPhone 'Cheapass,' Gets a Parody Ad iPhone 5C, or iPhone 'Cheapass,' Gets a Parody Ad

As you may have heard, Apple unveiled its new lower-cost, plastic-bodied iPhone yesterday, called the iPhone 5C. While Twitter has already been speculating as to what that “C” might stand for, Dartanion London already figured it out a couple of …

iPhone 5C Not Cheap Enough, Says Analyst iPhone 5C Not Cheap Enough, Says Analyst
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Yesterday Apple held its yearly iPhone presentation, unveiling the anticipated iPhone 5S and iPhone 5C smartphones. No surprises were seen in the hardware, which had been heavily leaked in the months leading up to the announcement. The price, however, had …