WebProNews

Online Advertising Heavyweights Agree To Good Practice Principles

AOL, Google, Microsoft, NebuAd, Phorm, and Yahoo promise to behave.  All of these companies - along with a few others - have volunteered to honor the Internet Advertising Bureau's just-announced set of Good Practice Principles.

UK Online Advertising Reaches $2.6 Billion

UK online advertising spending reached $2.6 billion in the first half of 2007, up from $1.83 billion in the first half of 2006, according to the Internet Advertising Bureau UK.

Internet Ad Revenues Set Record

Internet advertising revenues for the first half of 2007 reached nearly $10 billion, setting a new record representing an increase of nearly 27 percent over the same period last year, according to a new report from the Internet Advertising Bureau and PriceWaterhouseCoopers.