Internet Advertising Bureau Articles

Online Advertising Heavyweights Agree To Good Practice Principles
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AOL, Google, Microsoft, NebuAd, Phorm, and Yahoo promise to behave.  All of these companies – along with a few others – have volunteered to honor the Internet Advertising Bureau’s just-announced set of Good Practice Principles.

UK Online Advertising Reaches $2.6 Billion

UK online advertising spending reached $2.6 billion in the first half of 2007, up from $1.83 billion in the first half of 2006, according to the Internet Advertising Bureau UK.

Internet Ad Revenues Set Record

Internet advertising revenues for the first half of 2007 reached nearly $10 billion, setting a new record representing an increase of nearly 27 percent over the same period last year, according to a new report from the Internet Advertising Bureau and PriceWaterhouseCoopers.