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Google Aims To Simplify Mobile Shopping With ‘Instant Buy’ [Google I/O] Google Aims To Simplify Mobile Shopping With ‘Instant Buy’ [Google I/O]

According to Google, the abandonment rate of shopping carts on mobile is a whopping 97%. With that, they’re providing an HTML5 autocomplete function in mobile Chrome, and a new Google Wallet “Instant Buy” API to fill out info in three …