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Holiday Articles

Holiday Increase in Online Retail Predicted

JupiterResearch predicts that US online retail during the holiday season will grow to over $39 billion this year. This represents an increase of 20% over last year. About 126 million users are expected to buy online, which is a 6% increase over last year.

Internet retailers plan to drive their holiday sales primarily through search marketing, even though they are noticing that costs are rising and ROI is dropping. They also plan to increase free shipping offers and promote percent-off discounts.

Online Holiday Retail Sales To Set Record

U.S. online holiday retail sales will reach $39 billion in 2007, an increase of 20 percent over last year’s holiday season according to a new report from JupiterResearch, "US Online Retail Holiday Forecast, 2007."

Holiday Search Marketing Strategies by YSM
Yahoo! Search marketing blog has help for all advertisers who want to take advantage of the holiday season, to make more money. These tips are based on all the date the have acquired.

Give Santa A Break, Start Your Holiday SEO Early
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At some point we may see Santa actually holding a Jack-o-lantern, unless these folks have their way. Whatever’s too early offline though isn’t online in terms of preparing your online store for the holiday season.

When The Weather’s Bad, People Shop More Online

If there’s a wicked storm going on (like the one raging outside the WebProNews offices at this very moment), then expect your online store to see a spike in activity.

Large Networks Add New Editorial Content Formats

Many top destination sites are adding blogs and other publishing formats to their site to build their authority and market-share. This editorial content creates value, builds trust and authority, and allows for a more profitable blend of content and advertisements.

Holiday Season Starts Early For Online Retailers

For most of us the holiday season is the beginning of Thanksgiving and lasts through the end of the year. For online retailers the holiday season starts at the end of October according to a study from Oneupweb titled, “2006 Holiday Online Retail Buying Trends”.

Online Holiday Spending Passes $100 Billion

The year 2006 was a record breaker for e-commerce as online retail spending passed the $100 billion mark, according comScore.

2006 Holiday Ecommerce Traffic Up

According to new research from Hitwise average daily visits to ecommerce sites from Thanksgiving through the Thursday before Christmas were up 5.9 percent compared to 2005. The days with the single biggest increases over last year were Cyber Monday the first Monday after Thanksgiving and Thanksgiving Day.

Amazon Has Record Holiday Sales

Amazon.com had a record-breaking holiday season. Their 12th season surpassed all previous sales records according to the company. The busiest day of the holiday season was December 11. On that day customer orders were over 4 million.

Online Holiday Sales Could Reach $19 Billion

Online holiday sales keep soaring and breaking records. So far this season online sales have seen a number of milestones. First there was the over hyped Cyber Monday on November 27, 2006 which saw online sales reach $608 million. One week later on Monday December 4, a new record was reached as consumers spent $647 million online.
That is $39 million more than was spent on Cyber Monday according to comScore Networks.

Fraud Could Rain On Holiday Parade

Online retailers may seen payment fraud siphon $3 billion away from their enterprises for all of 2006, and there is impact beyond the Internet.

The Feds Wish You A Happy Holiday
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The US government, via its revamped FirstGov platform, has plenty of suggestions on how people can handle all that the holidays throw their way.

Online Holiday Shopping Popular At Work

Shopping online is popular, especially during the hectic holiday season. Shopping online while at work is even more popular according to a new survey from CyberSource. The findings indicate that the peak online shopping volumes are during conventional working hours

Yahoo! Photo Holiday Gifts

If you have yet to buy gifts for everyone on your holiday list, look no further than a personalized DVD from Yahoo! Photo.

The Top Holiday Searches At Sortprice.com

Are “skinny jeans” or “women’s ankle boots” on your holiday shopping list this year? If so, you might be a user of Sortprice.com. According to the shopping search engine, those items appear among the “popular searches this holiday season.”

Online Holiday Sales Soar

Online spending continues to increase at a record breaking pace. Cyber Monday the first Monday after Thanksgiving saw online sales reach an all time high of $608 million. The record was short lived. Last Monday, December 4 online sales shot to $647 million according to comScore Networks. That is $39 million more in online spending than on Cyber Monday. It also marks a 26 percent increase over the same day from last year.

Say It With YouTube Coke Cards
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In a clever holiday marketing ploy, Coca-Cola and YouTube have collaborated to bring joy to the world with their online video cards.

Nielsen: Holiday eShopping Up and Up

As expected, shopping online continues to rise year over year, up four percent in total. Nielsen//NetRatings reports that from the end of October this year through the first week of December, the metrics company’s Holiday eShopping Index grew by 43 percent.

Europe Embraces Holiday Shopping Online
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This week, comScore Networks released the first in its latest series of studies geared at examining the online shopping activity of European citizens throughout the holiday season.

Holiday Online Retail Rejoices With $11.7B

Heavy Internet traffic to websites was virtually matched by the money people were willing to spend on retailer sites, by almost 25 percent more than last year.

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