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Holiday Shoppers To Spend More Of Their Budgets Online

More people will continue to choose to buy their gifts online this holiday season, citing convenience, time saving and price as the primary reasons for shopping on the Internet, according to a new survey from Nielsen Online.More than half (53%) of consumers say price is the reason to buy online, compared to 46 percent last year. Convenience is also a major factor for shopping online with 76 percent of consumers citing the ability to shop 24 hours a day and 74 percent saying it saves them time when they shop online.