All Posts Tagged Tag: ‘geo-targeting’
Twitter currently allows marketers who send out promoted tweets to target users based on their interests, gender, device, and even keywords. Twitter also has some form of geo-targeting – but it’s not too specific. Twitter only lets promoted tweeters target by country or metro area. But that may be about the change. Ad Age quotes two sources familiar with the …
MapQuest’s embrace of user-generated content from a topographical perspective continues with the release of additional editions of MapQuest Open.
By aggregating its data from the OpenStreetMap service, MapQuest Open allows users to interact with their applicable map, which would, according to MapQuest’s blog entry, “indicate rapid change in geographic locations, points of interest and routing.”