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With Social Media Advertising, Are People Just Tuning Out?

With Social Media Advertising, Are People Just Tuning Out?

By Josh Wolford June 24, 2014

Companies often believe they can use social media to increase brand awareness and tap into a new customer base. But, as Gallup findings suggest, consumers are highly adept at tuning out brand-related Facebook and Twitter content. These channels do not …

U.S. Obesity Rate Up Again in 2013 U.S. Obesity Rate Up Again in 2013

Earlier this week the U.S. Centers For Disease Control and Prevention (CDC) released new statistics showing that obesity among children ages two to five has dropped significantly over the past decade. This is a positive sign for America’s future health, …

Wyoming, Mississippi Among the Reddest U.S. States Wyoming, Mississippi Among the Reddest U.S. States

With Americans now more-or-less hating congress, it might seem that U.S. voters could unite around a few common issues, such as a functioning legislative branch. It turns out this isn’t the case, though, as a new poll is showing that …

Americans Now Turning on Their Own Congress Members Americans Now Turning on Their Own Congress Members

It’s been a cliche in American politics for some time that voters think congress is doing a terrible job, yet believe that their own member of congress is working hard in their best interests, as well as those of the …

Percentage of Uninsured Americans is Dropping Percentage of Uninsured Americans is Dropping

Much debate has surrounded the Affordable Care Act (AKA “Obamacare”) since the legislation’s health insurance markets went live late last year. Since that time some encouraging numbers have shown that the program is working, at least a little. In December …

2/3 of U.S. Dissatisfied With Wealth Distribution 2/3 of U.S. Dissatisfied With Wealth Distribution

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With the U.S. economy still slow and the wealth gap as large as it has ever been in the U.S., more and more Americans seem to be growing dissatisfied with the way wealth is spread throughout the country. A new …

Majority Dissatisfied With U.S. Direction Majority Dissatisfied With U.S. Direction

As the American political landscape continues to become more polarized, a large majority of Americans continue to be dissatisfied with the state of things in the U.S. A new Gallup poll released today shows that only 23% of U.S. adults …

A Fairly Ridiculous Amount of People Still Own VCRs A Fairly Ridiculous Amount of People Still Own VCRs
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The list of “things that killed the VCR” is pretty lengthy – I mean, just start naming semi-recent technological advancements in the way human beings consume TV and movies and you have your list right there. Digital cable, DVDs, Netflix, …

U.S. is Experiencing an Average Flu Season U.S. is Experiencing an Average Flu Season

The weather is cold across much of the U.S. and the flu season is now nearing its peak. A new poll out this week from Gallup shows that 2.8% of American adults in December reported being sick with the flu …

How Optimistic Are Small Business Owners For 2014? How Optimistic Are Small Business Owners For 2014?
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The rise of the internet has certainly made it easier for small business owners to build and market their livelihoods. However, these opportunities are tempered by the fact that small businesses must work extra hard to stand out in the …

President Obama Most Admired Among Americans
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Pope Francis may be Time’s person of the year, but Americans have several other people that they admire more than the Catholic Church’s newest leader. According to a new Gallup poll, Barack Obama is by far the man most admired …

U.S. More Wary of "Big Government" Than Ever Before
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With the U.S. Congress now seemingly more divided than ever, Americans are getting more suspicious of “big government.” A new Gallup Poll conducted in early December has found that record numbers of Americans now view big government as a bigger …

Nurses Top 2013 Gallup Honesty and Ethics Poll

Americans this year rated Nurses as the most honest and ethical profession. A new Gallup poll released today shows that 82% of U.S. adults rate the honesty and ethical standards of nurses as either “high” or “very high.” The nursing …

Obamacare Disapproval Drops as Website Improves
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House Republicans’ government shutdown in October did no favors for a congress that hit new lows in approval this year. However, the botched rollout of the Healthcare.gov website also shifted Americans’ opinions against the very law that Republicans were protesting …

Majority of Americans Now View Tea Party Unfavorably
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For around four years now, the Tea Party movement has had a significant effect on U.S. politics. Candidates from the conservative movement have challenged incumbent Republican legislators, and have in some cases won. This has put pressure on the Republican …

Congressional Approval Dropped to a New Low in 2013
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Though it seems as though congress has always had low approval ratings, Americans’ views of the legislative branch actually increased throughout the 90s. According to Gallup‘s yearly congressional approval ratings, however, that goodwill took a nosedive after peaking at 56% …

One Quarter of U.S. Uninsured Plan to Pay Fine
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With the Healthcare.gov website slowly crawling toward full functionality, uninsured Americans are now faced with a choice. The Affordable Care Act (ACA, colloquially known as Obamacare) mandates that all Americans purchase health insurance while providing subsidized plans for those who …