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Flightpath Articles

This Infographic Is Your Guide To Social Media Ad Formatting This Infographic Is Your Guide To Social Media Ad Formatting

Flightpath has an interesting new infographic out presented as the “Social Media Ads Cheat Sheet”. It provides something of a guide for the formatting of social media ads across Facebook, Twitter, Google+, LinkedIn, and Instagram. “We decided to make the …

Is Paying Facebook For Promotion Worth It? Is Paying Facebook For Promotion Worth It?

Facebook has all but killed the organic reach of your Page posts, leaving you with no choice but to hope for referrals from content your users share or pay them for exposure. Now, there are concerns that it’s getting more …