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Findability Articles

Improving eCommerce Product Findability

On both ecommerce and shopping comparison sites, users can find products in two different ways: searching and browsing.

Aaron Wall Interviews Digital Ghost

DigitalGhost is an odd fellow, in a good way. Always a blast to chat with, and a smart guy who gives me lots of good advice. He recently started blogging again, and that prompted me to ask him from an SEO.

Writing So Searchers Can Find You

When writing so people can find you better on search engines, keep it simple. Use short words, not complicated ones. Precise words are even better. But most importantly, use words people know.