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Factiva
Truthfulness Over Perfection Valued In Marketing
By David A. Utter - Wed, 11/21/2007 - 2:41pm.
Alan Scott, Dow Jones & Co. SVP and chief marketing officer, said it's a cool time to be a marketing guy, as consumer expectations of businesses have changed with the rise in blogs and social media.
Factiva Social Media Roundtable
By Jeremy Pepper - Thu, 12/07/2006 - 12:23pm.
Some random notes and thoughts during Factive's Social Media Rountable.
Finally, Somebody Ranks Brand Monitoring Services
By Mike Manuel - Fri, 09/15/2006 - 8:36am.
If there was ever a research report I'd like to get my hands on, it's this one from Forrester.
Search Engine Strategies 2005 San Jose
By David A. Utter - Fri, 08/05/2005 - 4:01pm.
Why go to San Jose in August? A chance to learn about the latest and greatest ways to benefit from the potential offered by search engines, that's why.
Factiva Knows
By John Stith - Thu, 08/04/2005 - 4:07pm.
Time get out the tinfoil hat and pour yourself a cup of dandelion tea because Factiva knows everything else you're doing online and they're willing to sell that information. The newest tool in search for corporations could change a lot of things about the Internet.
Factiva Introducing Big Brother To Blogosphere
By David A. Utter - Thu, 08/04/2005 - 12:41pm.
The company announced a new search engine tool designed to help corporations find what is being said about them in blogs and other media.
Factiva Added To Yahoo! Search Subscriptions
By David A. Utter - Tue, 07/19/2005 - 4:07pm.
The Sunnyvale-based portal and search company has added another source to its subscription search product.
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