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Facebook Connects Mobile App Ads To Pages Facebook Connects Mobile App Ads To Pages

Facebook announced that it is aligning mobile app ads to other ad formats by connecting them to Facebook Pages and adding social context, such as indicating when a friend like a Page. It’s also adding like, comment, and share buttons. …

Will This Make Facebook Ads More Effective? Will This Make Facebook Ads More Effective?

The effectiveness of Facebook ads has been questioned time and time again. A few months ago, the topic picked up a great deal of momentum after a controversial video came out suggesting fake accounts were harming results. Forrester’s Vice President …

Facebook’s Impact on Oculus Rift? Cost, Says CEO Facebook’s Impact on Oculus Rift? Cost, Says CEO

To the people who invested the most in Oculus VR and their nascent virtual reality company – the ones who donated to its Kickstarter campaign and eagerly followed the technology as it matured – Facebook’s surprise acquisition was a walk …

Facebook Revamps Embedded Posts, Makes Them Load Faster Facebook Revamps Embedded Posts, Makes Them Load Faster

Facebook announced that it has redesigned its Embedded Posts, which now load faster, and include per publisher default widths. When a user embeds a post with an image or video, that media will appear above the text and other content, …

Facebook’s Slingshot App Appears In App Store (Update: Then Disappears) Facebook’s Slingshot App Appears In App Store (Update: Then Disappears)

Update: Well, that was quick. They’ve already pulled the app from the app store. I guess it’s not quite ready for primetime. The company told The Verge they “accidentally” released a version of the app, but that they’re still working …

The Ridiculous Amount Of Stuff That Happens On Facebook In A Minute The Ridiculous Amount Of Stuff That Happens On Facebook In A Minute

Have you ever stopped to think about just how much activity really happens on Facebook and throughout its network of connected sites and apps? Can you really even fathom it? Can you even begin to imagine how much happens around …

Facebook Expands Video Ad Capabilities Facebook Expands Video Ad Capabilities

Facebook announced some new video ad capabilities. Advertisers looking to get more video views will be able to choose a Video Views objective when they’re creating an ad with the Ads Create Tool, Power Editor and/or API. When this is …

Hospital Leaked Patient’s Syphilis Diagnosis on Facebook, Claims Lawsuit Hospital Leaked Patient’s Syphilis Diagnosis on Facebook, Claims Lawsuit

I’d imagine that being told you have an STD isn’t pleasant, but I’m pretty sure that it would be twice as awful if that news was made public – plastered all over Facebook, for instance. That’s what one Cincinnati woman …

Facebook Says Your Organic Reach Would Be Worse If It Showed Everything In The News Feed Facebook Says Your Organic Reach Would Be Worse If It Showed Everything In The News Feed

Facebook’s Brian Boland wrote a lengthy blog post about the much talked about decline in organic reach of Facebook Page posts. It’s happening for two main reasons, he said: more and more content is created and shared every day and …

Kenshoo Solution Matches Paid Search Clicks To Facebook Audiences In Real Time Kenshoo Solution Matches Paid Search Clicks To Facebook Audiences In Real Time

Kenshoo announced a new offering called Intent-Driven Audiences (IDA), which it calls an “industry-first solution”. It matches clicks on paid search ads to audiences on Facebook in real time. Marketers can create Facebook Custom Audiences made up of those who …

Facebook Says It’s ‘Not Always Listening’ as Petition Against New Feature Nears 600,000 Signatures Facebook Says It’s ‘Not Always Listening’ as Petition Against New Feature Nears 600,000 Signatures

A lot of people, both Facebook users and otherwise, don’t really trust Facebook. So, when Facebook announced a new feature that can passively listen to users’ background activity in order to easily identify songs, TV shows, and movies for status-sharing …

Facebook Makes New Page Design Available To All Facebook Makes New Page Design Available To All

Earlier this year, Facebook announced a new look for Pages, which included a redesigned Timeline, new options for admin tools, and a new Pages to Watch feature. On Wednesday, the company said the updated design will be available worldwide to …

Facebook Has 30 Million Active Small Business Pages Facebook Has 30 Million Active Small Business Pages

Facebook’s director of small business Dan Levy announced at an event in New York City on Tuesday that Facebook now has 30 million active small business Pages worldwide. About two-thirds of them (19 million) are actively managing their Pages via …

Robber Caught After Friending Victim on Facebook

You have to be a real winner to hit someone in the back of the head just to steal their iPod, but it takes quite the criminal mastermind to seek out their victim on Facebook the day after the robbery. …

Priscilla Chan, Mark Zuckerberg’s Wife, Is ‘Pro-Hoodie’

In her first television interview since marrying Facebook CEO Mark Zuckerberg back in May of 2012, pediatric resident Priscilla Chan answered a question that has been bugging people for years. Yes, she’s totally cool with all the hoodies. Her husband …

Mark Zuckerberg Gives $120M to Bay Area Schools Mark Zuckerberg Gives $120M to Bay Area Schools

Facebook CEO Mark Zuckerberg has just announced that he and his wife, pediatric resident Priscilla Chan, are donating $120 million to improve Bay Area schools. The money will go to Zuckerberg’s Startup:Education fund, which he set up back in 2010 …

D-Link Launches Facebook Wi-Fi Router For Small Businesses D-Link Launches Facebook Wi-Fi Router For Small Businesses

D-Link has teamed up with Facebook on a wireless router for small businesses that utilizes Facebook Wi-Fi. The router enables businesses to offer their customers a Wi-Fi hotspot, which they can access by checking into the business on Facebook. You …

What Brands Are Doing Wrong With Visual Social Media What Brands Are Doing Wrong With Visual Social Media

In case you haven’t noticed, consumers on the Internet are doing a lot of their online communication through visuals these days. People are sharing roughly 1.8 billion photos every day just on Facebook, Snapchat, Instagram, and WhatsApp. But image sharing …

Mark Zuckerberg Ordered To Court In Iran

Facebook founder and CEO Mark Zuckerberg has been ordered to appear in court in Iran to respond to complaints from Facebook users living in Iran. According to a judge, several Facebook users have complained that many Facebook apps including Instagram …

Hundreds of Thousands Petition Facebook to Abandon Creepy Passive Listening Feature Hundreds of Thousands Petition Facebook to Abandon Creepy Passive Listening Feature

Given the fact that a large amount of people–users and non-users alike–have a severe distrust of Facebook and their intentions, it’s not that surprising that hundreds of thousands of people have already signed a petition asking that the largest social …

Facebook Aims To Give Users More Control Over Sharing From Apps Facebook Aims To Give Users More Control Over Sharing From Apps

Facebook announced some new options for users using apps at f8 last month, letting them decline to share certain data when giving the app permissions. Today, Facebook provided an update on how it’s “giving people more control over when they …