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Facebook Closes Oculus Acquisition Facebook Closes Oculus Acquisition

Facebook has closed its acquisition of virtual reality technology makers Oculus VR. The deal gained FTC approval in April, and has now completed its final steps. The Wall Street Journal shares this statement from both companies: “We’re looking forward to …

Facebook Launches Long Overdue Save Feature Facebook Launches Long Overdue Save Feature

Facebook just announced the launch of a “save” feature, which lets you save things you find to check out later. You can save links, places, movies, movies, TV shows, and music you find on Facebook. Introducing Save on Facebook from …

Shakira Reaches 100 Million Likes On Facebook

Shakira is officially the most popular person on Facebook! On Friday, July 18, Shakira reached 100 million likes on the social media site, making her the first person ever to do so. “I am honored and humbled about reaching this …

Facebook Reminds Us That Slingshot Exists Facebook Reminds Us That Slingshot Exists

Facebook launched Slingshot about a month ago. Since then, it’s pretty much been tumbleweeds. It did go global a week later, but there has been very little coverage or talk about Slingshot in the media or tech blogosphere since launch. …

Big Social Networks Are Looking To Help You Better Sell Online Big Social Networks Are Looking To Help You Better Sell Online

For years, businesses have struggled with how to get the most out of social media. For businesses that sell products online, it’s a very interesting time in the space. Facebook, Twitter and Pinterest all appear to be opening up new …

Facebook Wants You to Buy Things Directly from the News Feed Facebook Wants You to Buy Things Directly from the News Feed

As of now, if you happen to click on a news feed ad on Facebook, you’ll be taken to the business’ site – outside the realm of Facebook. But now the social network is testing a way for businesses to …

Facebook Launches ‘Mentions’ App For Public Figures Facebook Launches ‘Mentions’ App For Public Figures

Facebook announced the launch of a new iPhone app for public figures called Facebook Mentions. It’s the latest from the Facebook Creative Labs team, which is responsible for the company’s Slingshot and Paper apps. The app is designed to make …

Facebook Study: Sequenced Ads Perform Better Facebook Study: Sequenced Ads Perform Better

A new study is out from Adaptly, Facebook, and Refinery29 finding that sequencing ads that take individual consumers “down the marketing funnel” gets better results than a simple sustained call-to-action message delivered over the same period of time. In their …

World Cup Final Was the Biggest Game in Facebook History World Cup Final Was the Biggest Game in Facebook History

Did you feel like your Facebook news feed was dominated by posts about the Word Cup Final on Sunday? Well, it was. According to Facebook, Germany’s extra time victory over Argentina is officially the biggest sporting event in the history …

Cheryl Burke Condemns Body Bullies Who Attacked Her on Facebook

Cheryl Burke recently condemned those who posted rude comments on her Facebook page after she shared photos of herself in Cabo San Lucas. Burke began sharing photos from her trip on July 6. It didn’t take long for the weight-related …

Facebook Launches ‘Start To Success’ Program Facebook Launches ‘Start To Success’ Program

Facebook is asking Page admins if they’re interested in growing their business on Facebook. Why sure, Facebook. Tell me more. In a prompt appearing on the top of Pages, Facebook says, “Get dedicated support from a Facebook account manager for …

Is Your Facebook Response Rate Up To Snuff? Is Your Facebook Response Rate Up To Snuff?

As social media engagement on Facebook rises, response rates from brands are slipping. Brands are struggling to get their messages in front of users thanks to a decline in organic reach of Page posts, but are they responding to their …

Facebook Emotion Experiment Prompts Senator’s Letter To FTC Facebook Emotion Experiment Prompts Senator’s Letter To FTC

Senator Mark Warner (D-Va.) has written a letter to the Federal Trade Commission regarding Facebook’s controversial emotion experiment, seeking to have the commission examine the ordeal. “I come from the technology world, and I understand that social media companies are …

Which Content Is Being Shared More On Which Networks Which Content Is Being Shared More On Which Networks

ShareThis has released results from its Q2 2014 Consumer Sharing Trends Report, looking at sharing behavior across social channels on desktop and mobile devices. It found that mobile sharing is “dramatically” outpacing desktop sharing with sharing from smartphones and tablets …

Courtney Love Cast in ‘Sons of Anarchy’

Actress Courtney Love is set to appear in the 7th and final season of the FX biker gang drama Sons of Anarchy. Love will first appear in the fourth episode as Ms. Harrison, the pre-school teacher of main character Jax’s …

Will You Adopt Facebook’s App Links? Will You Adopt Facebook’s App Links?

Back in April, Facebook unveiled App Links, its effort to enable mobile apps to deep link to one another, effectively making the mobile app ecosystem more like the world wide web that we’ve all come to know and love. Your …

Facebook Shows Pages’ Rankings To Admins Facebook Shows Pages’ Rankings To Admins

Some Facebook Page admins are seeing a new ranking display on their Pages, which shows how they rank compared to their competitors. For example, if your’e the fifth most popular business of your type in your town, it will show …

Infographic Looks At Building A Facebook Audience Infographic Looks At Building A Facebook Audience

Qwaya has an interesting new infographic out about building a Facebook audience – something that’s getting harder and harder to do these days. “Most advertisers know that Facebook offers some quite impressive targeting capabilities,” says Qwaya’s head of product Sven …

Try Facebook’s Creepy Mood Experiment on Yourself with New Chrome Extension Try Facebook’s Creepy Mood Experiment on Yourself with New Chrome Extension

Did you miss on on Facebook’s controversial 2012 mood experiment that altered the makeup of your news feed, hoping to make you really, really sad? Of course you did – as far as you know. You’re never going to know …

Facebook Global Policy Head Defends Controversial Experiment Facebook Global Policy Head Defends Controversial Experiment

Another Facebooker has spoken publicly about the controversial emotion experiment the company conducted without user consent in 2012. The company’s global policy management head, Monkia Bickert, spoke at the Aspen Ideas Festival, and had this to say when asked about …

Facebook Messenger Gets an iPad Version Facebook Messenger Gets an iPad Version

In finally, that happened news, Facebook has released a dedicated iPad version of their Facebook Messenger app. The iPad version comes with most of the functionality of the iPhone app, allowing users to send messages, create group chats, employ Facebook’s …