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etailing
24 Ways to Get a Customer and Keep a Customer
By Jason Lee Miller - Mon, 06/30/2008 - 5:32pm. 28 comments
Let's start with the bad news, and there's kind of a lot of it, before we move on the good news of how to fix it. About three-quarters of online shoppers are unsatisfied with their online shopping experience. The other quarter are, flatly, satisfied, in that even bad pizza is good pizza kind of way. Sort of anticlimactic, isn't it? The good news is there's a lot of opportunity for satisfying customers, even making them very, very happy.
Cyber Monday Myth Busted Again
By Jason Lee Miller - Thu, 11/29/2007 - 1:40pm.
It was like pulling the plug while the stereo was still going – that droopy drop-off of sound and fury – two years ago when the first so-called "Cyber Monday" was conveniently labeled, leaked, and then debunked as hooey on Tuesday. And again this year, it just ain't so.
Paid Search Tough to Manage
By Michael Pedone - Tue, 11/28/2006 - 12:12pm.
It's no secret to those of us who deal with paid search every day that managing campaigns can be a handful.
Etailing vs. Retailing
By Ron Maier - Tue, 10/10/2006 - 8:30am.
While much is known about retail store displays for physical stores, what about your ecommerce storefront?
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