All Posts Tagged Tag: ‘email advertising’

Mobile Emails are Becoming the New Standard

From March 2001 to March 2012, the number of people who use their mobile devices to view their email has grown over 82%. So far iOS devices dominate this trend at 85%, but as we know, Android devices are growing in popularity everyday. Return Path has come out with a new study that suggests that almost half of marketeers don’t …

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Internet Advertising Doing Quite Well

Internet advertising revenues reached a total of $21.2 billion last year! That’s billion.

That is according to IAB, who published PricewaterhouseCoopers’ Internet Advertising Report earlier this month. That is also 26% higher than the previous year.

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Boost Open Rates by Sounding Like Grandma

The secret to persuading your customers to open and read your direct email marketing messages is to make them sound like a note from grandma.

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