All Posts Tagged Tag: ‘Eloqua’

Oracle Nabs Eloqua For $871 Million

Oracle announced today that it has purchased software maker Eloqua for about $871 million. Eloqua provides cloud-based marketing automation and revenue performance management solutions, and Oracle says its “modern marketing cloud” ensures that “every component of marketing” helps to drive revenue more efficiently. Oracle says the combination of the two companies will create a comprehensive “Customer Experience Cloud”. “Modern marketing …

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