All Posts Tagged Tag: ‘DSP’

AOL Launches Ad Tech DSP: They’re Back!

AOL used to be heavily invested in advertising technology, but that was a long time ago and they were replaced with the likes of Google and other current industry giants. Still struggling to stay afloat, they are set to launch a new platform that will allow advertisers to compete for space using a real-time bidding system. Demand-Side Platforms (DSP) have …

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