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Driving Articles

PR: Is it Really About Driving Sales?

“The best comms programs are those that have nothing to do with customer acquisition.”

Google, Yahoo, Apple Boost Silicon Valley Real Estate

If you’re looking to locate your business in California’s Silicon Valley and are feeling the pain of real estate prices, we know who you should blame.

How’s My Driving? Text Me About It

It’s such an annoying idea that it just may catch on, just like the laser pointer and Nextel’s Direct Connect. Abuse is eminent, anyway, as the next sexual harassment case includes language like: “He PL8Scanned her with a message that read, ‘nice headlights’.” Yes, it’s text messaging and social networks taken to the (eventual) level of public nuisance.

Driving Consumer Confidence in Self-Service

We all know the frustration of poorly designed automated systems. You email customer service only to receive an automated response that doesn’t answer your question.

The Road AheadAnd Whos Driving

There are so many metaphors to describe the future of the Internet. It’s a beehive–busy, varied, distracted, and catacombed. It’s a world within a world, a microcosm, a virtual political/social/you-name-it mirror of the world outside, with good and bad neighborhoods, with utopian egalitarian potential that may never be fully reached.

Driving For iTunes

A site sponsored by Ford Motor Company offers education on driving safety and hazards for young drivers, and rewards users for passing a quiz on their knowledge.

Working Together At SES 2005

Mike McDonald of WebProNews took in the afternoon session on Working Together, which focused on getting everyone on track with SEO initiatives.

IBM Starts Investor-Focused Podcasts

Reuters: IBM is the latest major company to embrace podcasting. [...] The world’s largest computer company said on Friday …

CellphediaThe Next Distraction From Driving, Dinner, And All Things Not Lame

Could we stop making up words, please? It was cute at first, but now it’s terribly annoying as the squiggly red lines on my word processor stretch across my screen candy cane style. Thanks to an NYU grad student, we get to add another word to the effluvium of techno-jargon logorrhea.

Youth Get Keys To Driving Mobile Market

A research firm waves the “skew younger” flag for marketers everywhere; what might follow “Blair Witch” and “Cry Wolf.”

Summer Driving Season Begins, Oil Above $51

The summer driving season is now beginning here with Memorial Day weekend, and oil prices are holding above $51 a barrel with traders feeling that this is a risky time for trade.

Google Local Now Available For Users On The Go

People who are constantly on the go, and therefore the backbone of the mobile communications industry, now have a Google tool that can come in handy, especially if you are traveling to a destination you are unfamiliar with.

Google Launches Mobile Local Search Feature

Yesterday, Google announced a new service aimed at mobile gadget users who are frequently on the go and may be in need of local search services.

Why Google is Syndication Shy
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For over a year now I have been wondering why Google hasn’t more openly embraced syndicated feeds – be they RSS or its splintered sister, Atom. When you look at how MSN and Yahoo are partying with RSS like it is 1999, Google is like the nerd sitting in the corner in the corner with no one to dance with.

Celebrex Lawsuit Demand Driving up Keyword Prices?

According to a post on over on InsideGoogle, “Celebrex Soars, At Least In Ad Dollars”, we learn that …

CDMA Americas Congress Announces Driving Mobile Data Services Adoption With Java Workshop

Hosted By Sun Microsystems, Attendees Will Gain Insights On How To Increase Wireless Data Service Revenue With Java.

The Number 1 Reason Most Websites Fail

Failure, just like success, is measured differently by each and every one of us. What one man treats as success another may view as failure. For the purposes of this article a website that fails is one that fails to attract and convert enough targeted visitors into paying customers. Yeah – positive feedback from your website visitors is great but let’s face it – we’re all in this ultimately to make more money.

Who’s Driving Your Product?

A colleague of mine is in a difficult situation – or so he thinks! He and a partner have developed a CD-based learning aid to be used in tertiary education institutions. They both have inside knowledge of what students require, they are well qualified in their field, and they know how to produce the product. So what’s the problem?

Are You Driving Your Customers to Your Competitors?

It makes my teeth ache when I am ignored. How many times have you emailed a business and never received a reply?

Traffic’s Nice… But Who’s Driving?

In the competitive marketplace of the new millennium, the demand for specialized products or services will increase. If your site sells everything or to everyone, chances are that your audience will not perceive a value in shopping from you any greater than from anyone else. Keep in mind that price is *never* an issue — it is the value behind the price that is.

Pop-Up Ads Driving You Crazy?

Being deluged with those annoying “pop-up” ads while surfing the Internet? You may actually be the victim of having “spyware” installed on your computer. This “spyware” is causing you to receive many of these pop-up ads.