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Domaining Articles

PubCon – Effective Domaining Strategies
Today’s domain picture is multifaceted and complex. This session will look at effective processes and strategies for successful domain buying today.

SES – Domaining & Address Bar-Driven Traffic Session
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Plenty of people are searching for things by typing in words into their address bars, slapping on a .com and figuring they’ll get to a relevant site. More and more, domainers are ensuring they don’t draw a blank. Domainers purchase popular generic domain names and populate the sites with ads from the major search networks. Learn how the business is growing, how it can deliver relevant traffic to advertisers, as well as issues with typo domains and opt-out issues.

SES: Let The Domain Drive

Domainers have been enjoying some additional attention these days, and that extends to a session at SES San Jose 2007 where they discussed tips and the power of the domain address bar.

ICANN Does Some Domain Taste Testing
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The Internet Corporation for Assigned Names and Numbers (ICANN), the quasi-independent organization that oversees domain and registry practices, have launched an investigation into the practice of "domain tasting."

Domainers Can’t Get Any Respect

Last week the second part of my “Domaining & Subdomaining in the Local Space” pubbed on Search Engine Land, and I’m particularly pleased with it, although my friends can deservedly kick me around a bit for writing articles too long. I did quite a lot of research for the two-part series, most particularly for this second segment which was focused entirely on Local Domaining.

Usability & Domain Names

One of the things I like about usability is that it touches upon literally every aspect of a web business–it’s as much a
school of thought as it is a discipline. There are many little offshoots of that fact–tiny parts of your business which are partly

Domain Names & Defensible Traffic

Andy Hagans recently posted about his linkbait marathon strategy to rank his sites at the top of the search results. Brian Provost posted about his love for domaining. Domain names may play a big roll not only in anchor text, but also in overall domain credibility, linkability, and defensibility.