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	<title>WebProNews &#187; Display</title>
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		<title>The Best Apps for the New IPad Retina Display</title>
		<link>http://www.webpronews.com/the-best-apps-for-the-new-ipad-retina-display-2012-03</link>
		<comments>http://www.webpronews.com/the-best-apps-for-the-new-ipad-retina-display-2012-03#comments</comments>
		<pubDate>Fri, 16 Mar 2012 17:26:17 +0000</pubDate>
		<dc:creator>Chris Gabbard</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[HD]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[new]]></category>
		<category><![CDATA[retina]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=121089</guid>
		<description><![CDATA[The new iPad officially went on sale today, and if the long lines outside electronics stores are any indication, sales should be huge. Unfortunately, not ever app on the market is iPad retina display ready. Apple has upgraded theirs, but &#8230;]]></description>
			<content:encoded><![CDATA[<p>The new iPad officially went on sale today, and if the long lines outside electronics stores are any indication, sales should be huge.</p>
<p>Unfortunately, not ever app on the market is iPad <a href="http://techcrunch.com/2012/03/15/retina-ready-ipad-apps/">retina display ready</a>.  Apple has upgraded theirs, but that&#8217;s to be expected.  Some third party apps have not been lucky enough to get things ready for the release.  Others plan to capitalize  on the new technology by being the first out the door with HD graphics.</p>
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<p class="dittoTweet"><span class="metadata"><span class="author"><a href="http://twitter.com/mrgan"><img src="http://a0.twimg.com/profile_images/1829650871/derek-avatar-twitter-48-goatee_normal.gif"/></a><strong><a href="http://twitter.com/mrgan" class="mainlink">@mrgan</a></strong><br />Neven Mrgan</span></span>A friendly request: don&#8217;t freak out at non-retinized iPad apps coming out this week. It&#8217;s a lot of damn work.<span class="timestamp"><a href="http://www.twitter.com"><img src="http://images.ientrymail.com/socialditto/twitter-bird.png" border="0" align="absmiddle" /></a> <a href="http://twitter.com/#!/mrgan/status/180101323306450946" title="Thu Mar 15 01:21:16 +0000 2012">1 day ago</a>  via <a href="http://twitterrific.com" rel="nofollow">Twitterrific</a>&nbsp;&middot;&nbsp;<a href="https://twitter.com/intent/tweet?in_reply_to=180101323306450946" class="reply"><span>&nbsp;</span>Reply</a>&nbsp;&middot;&nbsp;<a href="https://twitter.com/intent/retweet?tweet_id=180101323306450946" class="retweet"><span>&nbsp;</span>Retweet</a>&nbsp;&middot;&nbsp;<a href="https://twitter.com/intent/favorite?tweet_id=180101323306450946" class="favorite"><span>&nbsp;</span>Favorite</a>&nbsp;&middot;&nbsp;powered by <a href="http://www.socialditto.com">@socialditto</a></span></p>
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<p>Updating all of your apps graphics to keep up the new technology has proved to be a daunting task for most developers.</p>
<p>Here are some of the best HD apps out there right now.  Expect many more to roll out in the next coming weeks.</p>
<h3>Apple</h3>
<p>You can&#8217;t go wrong with the official Apple apps, they were made specifically for the new iPad:</p>
<p><a href="http://www.apple.com/ipad/from-the-app-store/apps-by-apple/iphoto.html">iPhoto</a><br />
<em>There’s so much power built into iPhoto for iOS, you need to touch it to believe it. Using only your fingers, you can make a blue sky bluer. A landscape greener. Or a smile brighter. From the moment you touch the screen, the way you see things will never be the same.</em></p>
<p><a href="http://www.apple.com/ipad/from-the-app-store/apps-by-apple/garageband.html">GarageBand</a><br />
<em>Whether you’re a musical prodigy or just love creating your own walls of sound, GarageBand for iOS gives you all the tools you need to lay down fresh tracks, have a jam session with friends, and record music anywhere you go.</em></p>
<h3>Social</h3>
<p><a href="http://itunes.apple.com/us/app/twitter/id333903271?mt=8">Twitter</a><br />
Follow your interests like never before.</p>
<p><a href="http://itunes.apple.com/us/app/facebook/id284882215?mt=8&#038;ign-mpt=uo%3D2">Facebook</a><br />
See your friends pics in high def.</p>
<p><a href="http://itunes.apple.com/us/app/aim-for-ipad/id364193698?mt=8">AIM for iPad</a><br />
Instant messenger.</p>
<h3>Business and Productivity</h3>
<p><a href="http://itunes.apple.com/us/app/evernote/id281796108?mt=8">Evernote</a><br />
The popular note taker and planner will feature crisp fonts.</p>
<p><a href="http://itunes.apple.com/us/app/trulia-real-estate-homes-for/id425585109?mt=8">Trulia</a><br />
This real estate app will feature HD photos of your listings.</p>
<p><a href="http://itunes.apple.com/us/app/stocktouch/id445170859?mt=8">StockTouch</a><br />
Watch the market unfold in high def.</p>
<h3>Games</h3>
<p><a href="http://itunes.apple.com/us/app/infinity-blade-ii/id447689011?mt=8">Infinity Blade II</a>:<br />
<iframe width="560" height="315" src="http://www.youtube.com/embed/BvhHiJuQ7ck" frameborder="0" allowfullscreen></iframe></p>
<p><a href="http://itunes.apple.com/us/app/mass-effect-infiltrator/id486601093?mt=8">Mass Effect Infiltrator</a>:<br />
EA has updated the game for the retina display<br />
<iframe width="560" height="315" src="http://www.youtube.com/embed/igssciSxrak" frameborder="0" allowfullscreen></iframe></p>
<p><a href="http://itunes.apple.com/app/sky-gamblers-air-supremacy/id505730036">Sky Gamblers Air Supremacy</a><br />
<iframe width="560" height="315" src="http://www.youtube.com/embed/vDzezsomkPk" frameborder="0" allowfullscreen></iframe></p>
<h3>Here is a full list of Apps that currently support the HD display:</h3>
<p>ABC Player<br />
AIM for iPad<br />
Another Monster at the End of This Book<br />
Art Authority<br />
Barefoot World Atlas<br />
Calcbot<br />
The Daily<br />
Day One<br />
Diamond Dash<br />
Dwellable<br />
The Early Edition 2<br />
Echofon<br />
Evernote<br />
Evernote Peek<br />
Flight Control Rocket<br />
Foosball HD<br />
Galaxy on Fire 2 HD<br />
Grace<br />
Incredibooth<br />
Infinity Blade II<br />
iStopMotion for iPad<br />
Joining Hands<br />
Kindle<br />
Labyrinth 2 HD<br />
Martha Stewart Cookies<br />
Mass Effect Infiltrator<br />
Mint<br />
MLS MatchDay 2012<br />
Modern Combat 3<br />
NBA GameTime<br />
NYTimes for iPad<br />
Order &#038; Chaos Online<br />
Quotes Folder<br />
Readability<br />
Real Racing 2 HD<br />
Redfin<br />
Reeder for iPad<br />
SketchBook Pro for iPad<br />
Skitch<br />
Sky Gamblers: Air Supremacy<br />
Solar Walk<br />
Soundcloud<br />
Star Walk for iPad<br />
StockTouch<br />
TouchGrind BMX<br />
Trulia<br />
Tweetbot for iPad<br />
Twitter<br />
Twitterrific<br />
Vimeo<br />
Facebook<br />
Flipboard<br />
Roambi Analytics<br />
Roambi Flow<br />
Wired</p>
]]></content:encoded>
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		<title>Smartphone Owners Want Larger Screens</title>
		<link>http://www.webpronews.com/smartphone-owners-want-larger-screens-2012-03</link>
		<comments>http://www.webpronews.com/smartphone-owners-want-larger-screens-2012-03#comments</comments>
		<pubDate>Thu, 15 Mar 2012 14:47:21 +0000</pubDate>
		<dc:creator>Zach Walton</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[Galaxy Note]]></category>
		<category><![CDATA[Samsung]]></category>
		<category><![CDATA[Smartphones]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=119715</guid>
		<description><![CDATA[Remember back in the good old days when everybody was wanting to make all of our cellphones smaller? People want them to get bigger again, or says a new survey. The fine people at Strategy Analytics just published a report &#8230;]]></description>
			<content:encoded><![CDATA[<p>Remember back in the good old days when everybody was wanting to make all of our cellphones smaller? People want them to get bigger again, or says a new survey. </p>
<p>The fine people at <a href="http://www.strategyanalytics.com/">Strategy Analytics</a> just published a report that found almost 90% of smartphone owners upgrade to phones with larger screens when it comes time for their biennial upgrade. The trend is seen in both the US and the UK with respondents finding the sweet spot to be around 4 to 4.5 inches. </p>
<p>What&#8217;s driving the move to giant screens? Consumers want the larger displays for better web browsing, as well as for gaming and video. </p>
<p>It&#8217;s not all about the size of the screen though, as respondents also wanted the device to remain thin. This can be somewhat of a problem as increased screen real estate usually demands that the device be thicker. The study didn&#8217;t say what the sweet spot for thickness was. </p>
<p>Breaking it down into demographics, it was found that females are more likely to choose smaller devices than their male counterparts. Both genders, however, want the phone to still remain small enough to fit into their &#8220;purses and pockets.&#8221; </p>
<p>The device demographic is also interesting as Android owners are far more likely to upgrade to a larger screen than iPhone owners. Of course, this could be due to iPhone owners being happy with their phones and not wanting to upgrade a new device as frequently as Android owners do. </p>
<p>Samsung is definitely the king of large phone displays with its <a href="http://www.webpronews.com/ces-2012-samsung-galaxy-note-2012-01">Galaxy Note &#8220;phablet.&#8221;</a> The screen size sits at a massive (for a phone) 5.3 inches. </p>
<p>Strategy Analytics cautioned companies to be wary of introducing larger phones. They said that for consumers to embrace these larger displays, the phones must remain light and thin. </p>
<p>With the rumored <a href="http://www.webpronews.com/apple-ipad-mini-finally-coming-in-2012-2011-12">iPad Mini</a> possibly hitting stores later this year, it makes you wonder if Apple is going to delve into the very market that <a href="http://www.webpronews.com/samsung-ipad-mini-displays-2012-03">Steve Jobs</a> cautioned against. The iPhone 5 could very well be a compliment to the iPad Mini and have similar screen sizes. We&#8217;ll just have to wait and see.  </p>
]]></content:encoded>
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		<title>Skyrim Christmas Light Show, Other Amazing Holiday Displays</title>
		<link>http://www.webpronews.com/skyrim-christmas-light-show-other-amazing-holiday-displays-2011-12</link>
		<comments>http://www.webpronews.com/skyrim-christmas-light-show-other-amazing-holiday-displays-2011-12#comments</comments>
		<pubDate>Wed, 21 Dec 2011 21:43:39 +0000</pubDate>
		<dc:creator>John Vinson</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Christmas lights]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Skyrim]]></category>
		<category><![CDATA[theme]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=85622</guid>
		<description><![CDATA[In terms of Christmas light decorating, no one is going to compare to Clark Griswold who completely shut down a grid when lighting his house up for Christmas. However, these Christmas light displays are incredible and are deserving of your &#8230;]]></description>
			<content:encoded><![CDATA[<p>In terms of Christmas light decorating, no one is going to compare to Clark Griswold who completely shut down a grid when lighting his house up for Christmas. However, these Christmas light displays are incredible and are deserving of your view. There&#8217;s everything from Skyrim themed displays, to more traditional based Christmas tunes. I don&#8217;t even want to know how much work it took to get these lights to line up with the songs being played.</p>
<p>Grab some hot chocolate, and prepare to be amazed.</p>
<p>Nothing says yuletide like the Battlefield 3 theme song, and a light show&#8230;</p>
<p><iframe width="560" height="315" src="http://www.youtube.com/embed/8XG4jY9MCYk" frameborder="0" allowfullscreen></iframe></p>
<p>What the Christmas light craze was missing is dubstep, the problem has been remedied&#8230;</p>
<p><iframe width="560" height="315" src="http://www.youtube.com/embed/EKoxLxzWNOk" frameborder="0" allowfullscreen></iframe></p>
<p>Skyrim + light show = amazing&#8230;</p>
<p><iframe width="560" height="315" src="http://www.youtube.com/embed/U-XcjDJ4rbw" frameborder="0" allowfullscreen></iframe></p>
<p>So much lovely red&#8230;</p>
<p><iframe src="http://player.vimeo.com/video/34035995?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></p>
<p><iframe src="http://player.vimeo.com/video/34031151?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></p>
<p>Multiple camera angles always helps&#8230;</p>
<p><iframe src="http://player.vimeo.com/video/34029265?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></p>
]]></content:encoded>
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		<item>
		<title>Google Earth On A 48 Screen Display Is Pretty Cool</title>
		<link>http://www.webpronews.com/google-earth-on-a-48-screen-display-is-pretty-cool-2011-12</link>
		<comments>http://www.webpronews.com/google-earth-on-a-48-screen-display-is-pretty-cool-2011-12#comments</comments>
		<pubDate>Mon, 12 Dec 2011 21:57:59 +0000</pubDate>
		<dc:creator>Chris Richardson</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[google earth]]></category>
		<category><![CDATA[paris]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=83956</guid>
		<description><![CDATA[This is what happens when you put Google Earth on a 48 screen display. In other words, awesome stuff, provided looking at life-sized representations of the cities and places you love does something for you. For me, just seeing it &#8230;]]></description>
			<content:encoded><![CDATA[<p>This is what happens when you put Google Earth on a 48 screen display.  In other words, awesome stuff, provided looking at life-sized representations of the cities and places you love does something for you.  For me, just seeing it in action is impressive enough.  </p>
<p><a href="http://google-latlong.blogspot.com/2011/12/new-view-of-google-earth-on-48-screens.html">Thanks to details provided by the Google Lat Long blog</a>, what we have is an awesome representation of Google Earth based on Google&#8217;s own Liquid Galaxy feature the mapping service.  It should be noted Liquid Galaxy was designed with home computer screens in mind, and not displays that feature 100 million pixels across 48 individual displays that are working in unison.  </p>
<p>Nevertheless, Google pulled it off, thanks to a partnership with <a href="http://commondatastorage.googleapis.com/evenement/index_en.html">Le Pavillon de l’Arsenal</a>.  The development of the display was done in conjunction with JCDecaux, which, <a href="http://en.wikipedia.org/wiki/JCDecaux">according to their Wikipedia profile</a>, &#8221; is the largest outdoor advertising corporation in the world.&#8221;</p>
<p>Besides bringing Google Maps to a 48-screen setup, the goal of the project was also to give Parisans a look at what Paris might look like in the future.  Google&#8217;s blog post explains further:</p>
<blockquote><p><em>Late last year, the Paris Center for Architecture and Urbanism: Le Pavillon de l’Arsenal, approached us asking if they could use Google Earth to power a new interactive display highlighting the Paris metropolitan area in 2020 with upcoming buildings in 3D. Naturally, we were excited about the project, especially when they shared that the display would be 40 square meters &#8211; posing a fun and unique challenge.</em></p></blockquote>
<p>The larger version of Google Earth is controlled by four touchscreens that can both pinch and zoom on the Google Earth image/area being viewed.  Be sure and check out the video if you haven&#8217;t already, if, for nothing else, the incredible amount of wiring it took for the project to come to life.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>iPhone 5 Rumor: New iOS Device Could Have A 4-inch Display</title>
		<link>http://www.webpronews.com/iphone-5-rumor-new-ios-device-could-have-a-4-inch-display-2011-11</link>
		<comments>http://www.webpronews.com/iphone-5-rumor-new-ios-device-could-have-a-4-inch-display-2011-11#comments</comments>
		<pubDate>Sun, 27 Nov 2011 16:55:33 +0000</pubDate>
		<dc:creator>Jeremy Muncy</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPhone 5]]></category>
		<category><![CDATA[LCD]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=81185</guid>
		<description><![CDATA[A Japanese Mac blog, Macotakara, is claiming that Sony Mobile Display Corporation and Hitachi Displays have begun shipping new 4-inch displays for a new iOS device. The blog doesn&#8217;t elaborate which device the new dispalys will be used for, but &#8230;<br /><a href="http://aj.600z.com/aj/136480/0/cc?z=1"><img src="http://aj.600z.com/aj/136480/0/vc?z=1&dim=105992&kw=&click=" width="615" height="80" border="0"></a>]]></description>
			<content:encoded><![CDATA[<p>A Japanese Mac blog, <a href="http://www.macotakara.jp/blog/index.php?ID=14905">Macotakara</a>, is claiming that Sony Mobile Display Corporation and Hitachi Displays have begun shipping new 4-inch displays for a new iOS device. The blog doesn&#8217;t elaborate which device the new dispalys will be used for, but the obvious choice is the next generation iPhone.</p>
<p>According to the <a href="http://www.macotakara.jp/blog/index.php?ID=14905">blog</a>:</p>
<p><em>According to Asian source, Hitachi Displays, Ltd. and Sony Mobile Display Corporation started to ship 4-inch LCD for new iOS device and LCD for iPad 3. These 2 companies will be merged their business with Toshiba Mobile Display Co., Ltd., as &#8220;Japan Display&#8221; in 2012 spring.</em></p>
<p>It&#8217;s often been rumored that Apple was exploring using a larger display on future iOS devices. To date Apple has only used a 3.5-inch display across its family of iPhones. Apple chose to stick with the 3.5-inch display because they felt it was better suited for one-handed use.</p>
<p>Do you think we&#8217;ll see a larger display on the iPhone5? Tell us what you think in the comments.</p>
]]></content:encoded>
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		<title>Across-the-Board Growth Expected In Internet Industry</title>
		<link>http://www.webpronews.com/across-the-board-growth-expected-in-internet-industry-2010-01</link>
		<comments>http://www.webpronews.com/across-the-board-growth-expected-in-internet-industry-2010-01#comments</comments>
		<pubDate>Tue, 05 Jan 2010 19:43:49 +0000</pubDate>
		<dc:creator>Doug Caverly</dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[J.P. Morgan]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=52606</guid>
		<description><![CDATA[<p>The U.S. online advertising industry will shake off the recession's effects and have an excellent time of it in 2010, according to one expert.&#160; J.P. Morgan's Imran Khan has predicted that just about every aspect of the sphere should experience significant growth this year.<br />
]]></description>
			<content:encoded><![CDATA[<p>The U.S. online advertising industry will shake off the recession&#8217;s effects and have an excellent time of it in 2010, according to one expert.&nbsp; J.P. Morgan&#8217;s Imran Khan has predicted that just about every aspect of the sphere should experience significant growth this year.</p>
<p><a href="http://www.jpmorgan.com/pages/jpmorgan"><img hspace="4" align="right" src="http://images.ientrymail.com/webpronews/article_pics/JPMorganLogo.jpg" alt="" /></a>Let&#8217;s start with the subject of display advertising.&nbsp; Ground was lost during 2009; in a document titled &quot;2010 Internet Industry Outlook,&quot; Khan put the change at a negative 5.2 percent.&nbsp; But he expects that $8.3 billion will be spent on display ads in 2010, which will work out to a year-over-year increase of 10.5 percent.&nbsp; Not bad.</p>
<p>Then an even more dramatic uptick will occur with respect to search advertising, if Khan&#8217;s forecast is correct: spending should jump from $14.6 billion in 2009 to $16.6 billion, an increase of 13.2 percent.&nbsp; This spells good news for Google, Yahoo, and Microsoft (along with their shareholders).</p>
<p>Finally, it&#8217;s possible that anything and everything with ties to mobile advertising will make money this year.&nbsp; Khan thinks that spending on mobile ads will shoot up 45.0 percent, hitting $3.8 billion following 2009&#8242;s $2.6 billion.</p>
<p>Let&#8217;s all cross our fingers and hope that these predictions prove true (or better yet, conservative).</p>
<p><strong>Related Articles:</strong></p>
<p><span style="font-family: Arial;"><span style="font-size: larger;">&gt; </span></span><a style="color: rgb(0, 105, 210); text-decoration: underline;" href="http://www.webpronews.com/topnews/2010/01/04/are-googles-ads-so-relevant-that-people-wont-block-them"><span style="font-family: Arial;"><span style="font-size: larger;">Are Google&#8217;s Ads So Relevant That People Won&#8217;t Block Them?</span></span></a></p>
<p><span style="font-family: Arial;"><span style="font-size: larger;">&gt; </span></span><a style="color: rgb(0, 105, 210); text-decoration: underline;" href="http://www.webpronews.com/topnews/2009/12/21/more-mediaad-trend-predictions-for-2010"><span style="font-family: Arial;"><span style="font-size: larger;">More Media/Ad Trend Predictions For 2010</span></span></a></p>
<p><span style="font-family: Arial;"><span style="font-size: larger;">&gt; </span></span><a style="color: rgb(0, 105, 210); text-decoration: underline;" href="http://www.webpronews.com/topnews/2009/11/06/google-seeking-not-to-cross-the-creepy-line"><span style="font-family: Arial;"><span style="font-size: larger;">Google Seeking Not To Cross The Creepy Line</span></span></a></p>
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		<title>Displaying Images Directly From The Brain</title>
		<link>http://www.webpronews.com/displaying-images-directly-from-the-brain-2008-12</link>
		<comments>http://www.webpronews.com/displaying-images-directly-from-the-brain-2008-12#comments</comments>
		<pubDate>Fri, 12 Dec 2008 19:59:27 +0000</pubDate>
		<dc:creator>Philipp Lenssen</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Analysis]]></category>
		<category><![CDATA[brain]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[images]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[reconstruct]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=48033</guid>
		<description><![CDATA[<p>The Pink Tentacle blog <a href="http://www.pinktentacle.com/2008/12/scientists-extract-images-directly-from-brain/" linkindex="1">writes</a> <span class="footnote">(update: currently getting a quota exceeded message there)</span>:</p>]]></description>
			<content:encoded><![CDATA[<p>The Pink Tentacle blog <a href="http://www.pinktentacle.com/2008/12/scientists-extract-images-directly-from-brain/" linkindex="1">writes</a> <span class="footnote">(update: currently getting a quota exceeded message there)</span>:</p>
<p><i><q>Researchers from Japan&rsquo;s ATR Computational Neuroscience Laboratories have developed new brain analysis technology that can reconstruct the images inside a person&rsquo;s mind and display them on a computer monitor, it was announced on December 11. According to the researchers, further development of the technology may soon make it possible to view other people&rsquo;s dreams while they sleep.</p>
<p> The scientists were able to reconstruct various images viewed by a person by analyzing changes in their cerebral blood flow. Using a functional magnetic resonance imaging (fMRI) machine, the researchers first mapped the blood flow changes that occurred in the cerebral visual cortex as subjects viewed various images held in front of their eyes. Subjects were shown 400 random 10 x 10 pixel black-and-white images for a period of 12 seconds each. While the fMRI machine monitored the changes in brain activity, a computer crunched the data and learned to associate the various changes in brain activity with the different image designs.</p>
<p> Then, when the test subjects were shown a completely new set of images, such as the letters N-E-U-R-O-N, the system was able to reconstruct and display what the test subjects were viewing based solely on their brain activity.</q></i></p>
<p>(Utopic and dystopic scenarios: leasing parts of your brain space to a big corporation for a side income; building a problem solving computer based on low level brain growing farm; big brother supervising thoughts to crack down on dissidents; drawing tools; advanced lie detectors; brain exporting and importing of movies, smells, feelings&#8230;)</p>
<p><a href="http://blogoscoped.com/archive/2008-12-12-n33.html">Comments</a></p>
<p>&nbsp;</p>
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		<title>Yahoo Deal Could Blackout Google Display Ads</title>
		<link>http://www.webpronews.com/yahoo-deal-could-blackout-google-display-ads-2008-02</link>
		<comments>http://www.webpronews.com/yahoo-deal-could-blackout-google-display-ads-2008-02#comments</comments>
		<pubDate>Wed, 06 Feb 2008 16:28:03 +0000</pubDate>
		<dc:creator>WebProNews Staff</dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Deals]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Microsoft-Yahoo Deal]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=43937</guid>
		<description><![CDATA[Yahoo has been very good at working the display advertising business, and although weakness in the automotive and financial markets depressed that business, Microsoft's deal could strengthen it again.
]]></description>
			<content:encoded><![CDATA[<p>Yahoo has been very good at working the display advertising business, and although weakness in the automotive and financial markets depressed that business, Microsoft&#8217;s deal could strengthen it again.<br />
<span id="more-43937"></span><img align="right" border="0" src="http://images.ientrymail.com/webpronews/article_pics/sm_body/yahoo_logo10302007.jpg" title="Yahoo Deal Could Blackout Google Display Ads" alt="Yahoo Deal Could Blackout Google Display Ads"/>
<p>
To understand why display advertising may scare the frilly underthings off Google, one has to understand the nature of Google&#8217;s ad placements. Google has made a multi-billion dollar killing off its little text search ads, and has a market cap of $157 billion because of them.</p>
<p>
Google has since sought ways to diversify its ad inventory. Through placements on the Google AdSense partner sites with which it shares ad revenue, Google displays image and video ads, both at a higher premium than text.</p>
<p>
That also presents the motivations for Google to bid for DoubleClick, and fortifies its belief that DoubleClick represents a complementary business: display ads versus the contextual kind.</p>
<p>
A <a href=http://www.bloomberg.com/apps/news?pid=20601109&#038;sid=arcnQMK9abCg&#038;refer=home>Bloomberg</a> report cited the figures representing text ads against display ads, and it doesn&#8217;t paint a pretty picture:</p>
<p>
<blockquote style=background-color:#ffdead;><i>With growth slowing in the market for text ads, Google set its sights on display and multimedia ads, where total U.S. sales will jump 60 percent by 2011 to $13.7 billion, according to researcher eMarketer Inc. Google has relied on search-linked ads for almost all of its $16.5 billion in annual sales and the sixfold increase in its stock since August 2004. </p>
<p>&#8220;Even though Google may be looking forward and seeing this world where they own online advertising, at this point they&#8217;re really only owning one flavor,&#8221; said Jon Gibs, vice president at the research firm Nielsen Online in New York. &#8220;They really are going to be facing quite a giant in the other part of the display ad universe.&#8221;</i></p></blockquote>
<p>
Now we can talk about conversions. Yahoo has enjoyed display advertising success, which they would not do if those ads did not perform to the advertiser&#8217;s satisfaction. Couple that with some webmasters in Yahoo&#8217;s Publisher Network claiming better conversions than they saw with Google&#8217;s AdSense, and The Fear for Google becomes evident.</p>
<p>
Delays in approving the DoubleClick deal in Europe cost Google time. Eventually, Yahoo has to do something about the Microsoft bid or face lawsuits from its big institutional investors.</p>
<p>
Once Microsoft and Yahoo can sell display ads across Yahoo and MSN properties, the combined firm should rake in the profits. If you think about it for a moment, maybe a successful Yahoo/Microsoft deal helps Google a little bit in arguing the DoubleClick deal won&#8217;t be an anti-competitive purchase.</p>
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		<title>Compete, ComScore Show Off Analytics Services</title>
		<link>http://www.webpronews.com/compete-comscore-show-off-analytics-services-2007-09</link>
		<comments>http://www.webpronews.com/compete-comscore-show-off-analytics-services-2007-09#comments</comments>
		<pubDate>Mon, 24 Sep 2007 17:45:39 +0000</pubDate>
		<dc:creator>WebProNews Staff</dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[Ads]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Compete]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[Display]]></category>
		<category><![CDATA[Display Ads]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=40610</guid>
		<description><![CDATA[Compete.com has moved its Search Analytics out of private beta into a 'pay as you go' model, while ComScore introduced its Ad Metrix Publisher for advertisments.
]]></description>
			<content:encoded><![CDATA[<p>Compete.com has moved its Search Analytics out of private beta into a &#8216;pay as you go&#8217; model, while ComScore introduced its Ad Metrix Publisher for advertisments.<br />
<span id="more-40610"></span><br />
A couple of new services emerged in the competitive market for analytics information about websites. The need for greater understanding about web performance has spurred competition at all levels of the market, with <a href=http://www.compete.com>Compete</a> and <a href=http://www.comscore.com>comScore</a> making plays for webmasters and their business.</p>
<p>
ComScore has its eyes on the display advertising market in the US. Their Ad Metrix Publisher service can look at static display ads as well as the intricate rich media ads that have begun to grow in popularity.</p>
<p>
As an example, comScore provided a look at three sports sites: ESPN, Fox Sports on MSN, and Yahoo Sports. Their assessment showed some differentiation between the trio:</p>
<blockquote><p><i>While the three sites had similar ratios of males to females viewing display ads on the sites, they exhibited different skews by age and household income. </p>
<p>
Display ads on ESPN reached the highest share of people age 35-44 (28.6 percent) and households with an income of at least $100,000 (34.7 percent). </p>
<p>
Display ads on Fox Sports on MSN skewed heavily towards people age 45 and older (39.7 percent) and households earning between $40,000-$59,999 (31.7 percent). </p>
<p>
Meanwhile, Yahoo! Sports fared the best at capturing the 18-34 year old demographic, with 36.5 percent of its ads reaching people in that age group.</p>
<p>
A deeper dive into the 18-34 year old demographic revealed that Yahoo! Sports delivered the most ads to this demographic, capturing the highest share among the three sites (53.5 percent).  Although advertising for all three sites reached a similar percentage of viewers within this segment, Yahoo Sports delivered about twice as many ad views.<br />
</i></p></blockquote>
<p>Marketers will take note of Yahoo Sports and its performance in the heavily coveted 18-34 year old range of site visitors. Such insights will be very enticing to advertisers who want to hit that group with their marketing efforts.</p>
<p>
At Compete, their new product looks at search marketing, and how to benefit from it. Compete touted the competitive aspects of its product, and how it helps a client look at what &#8220;the other person&#8221; is doing with keywords and search strategies.</p>
<p>
For example, a Keyword Referrals tool shows which sites gain traffic from certain keywords. Customers purchase a number of &#8216;credits&#8217;, and redeem them on an ongoing basis to view the reports provided by Compete.</p>
<p>
New services like these benefit webmasters, as these products drive competition to deliver better results  from their product lines. With billions of dollars in online ad revenue in play each year, no one wants to flush away part of a budget that could perform better with a little more information.</p>
<p>
<small></small></p>
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		<title>There&#8217;s a Use for Display Ads!</title>
		<link>http://www.webpronews.com/theres-a-use-for-display-ads-2007-08</link>
		<comments>http://www.webpronews.com/theres-a-use-for-display-ads-2007-08#comments</comments>
		<pubDate>Wed, 01 Aug 2007 14:39:14 +0000</pubDate>
		<dc:creator>Jordan McCollum</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ads]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[comments]]></category>
		<category><![CDATA[Display]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=39485</guid>
		<description><![CDATA[<p>Who knew display ads might actually be useful? A new study from Yahoo and comScore finds that online display ads produced 11% lift in dollars spent in in-store conversions. Search ads yielded a 26% lift in dollars spent.</p>
<p>Most impressive, however, was the result from a combination of search and online display ads: a 83% lift in dollars spent in later in-store conversion. The combination also increased incremental in-store revenue 90% (as opposed to 43% with search-only ads and 15% with display-only).</p>]]></description>
			<content:encoded><![CDATA[<p>Who knew display ads might actually be useful? A new study from Yahoo and comScore finds that online display ads produced 11% lift in dollars spent in in-store conversions. Search ads yielded a 26% lift in dollars spent.</p>
<p>Most impressive, however, was the result from a combination of search and online display ads: a 83% lift in dollars spent in later in-store conversion. The combination also increased incremental in-store revenue 90% (as opposed to 43% with search-only ads and 15% with display-only).</p>
<p>Display ads were also found to increase page views 37%&mdash;comparable to search ads&rsquo; effect (46%).  Together? 68%.</p>
<p>Finally, <a title="MediaPost" href="http://publications.mediapost.com/index.cfm?fuseaction=Articles.san&amp;s=64847&amp;Nid=32796&amp;p=408441">MediaPost</a> reports:</p>
<blockquote>
<p>The study also found that a joint display and search campaign was more effective at converting online researchers to in-store purchasers&ndash;as the combination pushed 43% more in-store purchases than search (26%), or display (6%) alone.</p>
</blockquote>
<p>The study, &ldquo;From Clicks to Bricks: The Impact of Online Pre-Shopping on Consumer Shopping Behavior,&rdquo; was based upon eight months of data from 175,000 comScore participants, and five major retail stores including JC Penney and Office Max.</p>
<p><a title="Comment on display ads" href="http://www.marketingpilgrim.com/2007/07/theres-a-use-for-display-ads-after-all.html#comments">Comments</a></p>
<p>Tag: </p>
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