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Google To Share Content Partners

Big news today is that Google are planning on openly listing content sites where adverts display for Adwords advertisers. I have criticised Google about this in the past, so its great news to hear that they will finally be introducing more transparency in their ppc network.

Scoble Drinks the Adobe coffee

The Adobe Engage event is already proving interesting. Ryan Stewart wins the first report to come through Google Blog Search.

Takeaway? Adobe is indeed coming after developers. It’s interesting to hear their positioning vs. Microsoft. My post last week pretty much nailed it. Adobe’s Kevin Lynch says they try to extend the Web where Microsoft looks, he says, to extend Windows.

Compete Tweaks Search Share Tracking

Hitwise and comScore have been the main sources cited for search engine market share from month to month; Compete has made some changes on its reports that they believe give them a solid alternative to numbers from the other firms.

Make Your Blog A Superstar by Watching TV

It’s no secret, those with the scoop have a tendency to get all the traffic. If a newspaper gets an inside story, they sell more copies. If a news channel has that one special interview, then they get the viewers. With blogging it’s no different.

YouTube Content Removal

Rex Sorgatz writes:

When Input Gets Erased On Page Load

One of the many annoying web interface bugs is that text you entered in a box while the page is still loading is erased when the page finished loading.

Yahoo Click Throughs On The Rise

Good news came to Yahoo! and it’s advertisers today in the form of a ComScore report. For those of you who read this blog regularly or, to be more accurate, any SEO blog regularly, you’ll recall that back on February 5th Yahoo! launched it’s new advertising system Panama. As one could expect, the changes have been monitored closely by Yahoo!

ComScore today released their finding on the changes in click through rates on Yahoo! ads. And they are:

Google Advising Sites Of Badware Status

Sites that get flagged as possibly hazardous destinations in Google’s search results will receive notifications from Google about the problem.

Perfect Digg Bait

The other day I was browsing the Digg homepage and noticed something really weird. It seems Craigslist made the homepage for an article that was about "why geeks and nerds make the best boyfriends" and to top it off it did really well.

Controlling How Your Site Is Indexed

Over at the Google Blog, Dan Crow is publishing a series of how-to’s about controlling what the Googlebot says about your site through the Robots Exclusion Protocol. This is the cheap-and-easy version.

Don’t Index That Link!

Adwords Editor Version 3

Google have now released Adwords Editor version 3. I am a little suprised the Inside Adwords blog does not accounce these new releases straight away so everyone can update.

So whats new with version 3?

Advanced PR Technology in Practice

This Friday, March 2nd, I’m speaking at the Bulldog Reporter conferenceAdvanced PR Technology in Practice, a day-long event discussing how to transform the state of the art into increased visibility, greater ROI and crisis solutions.

The event will be held in Los Angeles at The Olympic Collection.

E-Commerce Sales See Continued Growth

US e-commerce sales were not only healthy for the fourth quarter of 2006 but were at their highest levels in four years according to the US Census Bureau. On an unadjusted basis, sales reached $33.9 billion, up around a third from the third quarter of 2006.

For the fourth quarter of 2006 e-commerce estimate increased 25.0 percent from the previous year while total retail sales increased 4.0 percent in the same period. E-commerce in Q4 2006 comprised 3.3 percent of total sales.

Turn Your Blog into a Widget

I love it when developers come out with cool, fun stuff and what is more fun than a “widget.” I mean, even the name connotes fun.

No one can deny that the web is being widgetized. That is particularly true of blogs. Typepad has dozens of them, as does WordPress. I just found a site called Widgetbox that allows you to turn your blog into a widget using an easy 1-2-3 step wizard. The beauty of this idea is that it allows your content to be syndicated on other blogs.

Get Your Prospects to Read What You Want Them to

This is actually a great trick to get people reading exactly what you want them to notice the most in your web copy, literature, brochure, proposal, etc.

People are too busy today to read every word of what you say (especially if they are being sold). If you overdo this little “highlight trick” … it won’t work!

Here is how it work. ………. You highlight it for them. Simple enough?

This can work on your website as well as in your direct mail copy. All you have to say is the following;

Google Quality Score Update Live

The Inside Adwords Crew have announced that the proposed quality score update has been rolled out today, expecting to last up to 3 or 4 days until complete. The article confirms –

The Bane of Competitive Webmasters – Complacency

It’s really annoying to suddenly remember I have a few domains of 2-3 years of age, that I actually set up links for – but never had any real content on.

Reason being: complacency.

I bought the domains for an early client, with the aim of setting up a small network for link benefits for them.

However, early success meant the domains went undeveloped.

Stirred Up About Skype

Looks like Yahoo’s not the only one to be experimenting with helpful add-ons that go overboard.

The Skype extension for Firefox appears to be picking up numbers that aren’t phone numbers, erroneously displaying a country flag and a phone number with a little green phone icon. Trust me Skype, those account numbers in those private secure interfaces are not phone numbers. I know, three digits followed by a dash, especially when those digits are "617," looks like a phone number. But looks can be deceiving. They might just be part of an account number.

Microsoft, Baidu Partner In China

MSN and Windows Live have chosen to try and gain the hearts and pageviews of China’s growing Internet userbase by teaming their job search with Baidu’s paid search ads.

Mapping Obsession with Yahoo Mail

In one sense it’s kind of cool that apparent addresses are underlined in Yahoo Mail now, allowing you to generate a map, enter them into a new contact, etc.

However, this thing’s overzealous. Quite often I want to cut and paste some contents of an email, but the underlined text wants to fire up a map instead of behave.

Yahoo Messenger in Mail and Google AJAX News Bar

Yahoo has started integrating Yahoo Messenger into Yahoo Mail, just like Google did with Gmail over a year ago. Because of Yahoo’s cool tabbed IM interface, the IM window is full size, supersized even, making for lots of room for avatars, rich text editing controls, and timestamps.