Cymfony Articles

paidContent: Cymfony Acquired

paidContent is reporting social media monitoring company Cymfony has been acquired by UK-based research firm Taylor Nelson Sofres.

Finally, Somebody Ranks Brand Monitoring Services
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If there was ever a research report I’d like to get my hands on, it’s this one from Forrester.

Cymfony Opens Blog, Web 2.0 Knowledge Centers

Cymfony has launched a Knowledge Center that contains all kinds of rich information to help marketers learn about blogs, consumer generated media, PR measurement and Web 2.0.

How and When to Respond to Conversations

During one of the early sessions from the Word of Mouth Marketing conference, Idil Kakim from Burson Marsteller asked the panelists whether companies needed to address every single comment/question that comes in on their blogs.

Cymfony Nails Nail

Cymfony, a company that mines blogs and the MSM for PR professionals, has hired Forrester’s Jim Nail as its first chief marketing and strategy officer.

Its Not Spying, Its Business Intelligence

A new subscription service for marketers allows subscribers to keep an ear to the blogosphere and other social media realms with automatic keyword updates. Similar to Google News Alerts, PubSub struck a deal with business intelligence company Cymfony to deliver the latest buzz.

Russell Beattie Hates Me

Well, not me specifically, but PR bloggers and PR people. For someone that laments and strikes out at the PR / marcom industry bloggers, he has done a little bit of work in the industry. Personally, I didn’t know IBM had a media relations office in Boca Raton. That must have been a cool job.