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Content Network
Google Announces New Content Network Features
By Doug Caverly - Thu, 08/07/2008 - 9:45am. 2 comments
A conversion might, if an advertiser is lucky, take place after a consumer sees a single ad. Several viewings are slightly more likely to result in a positive outcome. But there's little to be gained the 48th time around, and in a nod to this reality, Google's introducing some new features on its content network.
Google Unifies AdWords Campaign Management
By WebProNews Staff - Thu, 07/17/2008 - 6:32pm. 2 comments
The search advertising company rolled out a new campaign type for their advertisers, one that places keyword and placement targeting in one interface.
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