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conferences Articles

SEM Canada Reaches Out
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Organizing an emerging search marketing conference series is difficult. Beyond the choice of topics and speakers, there are a range of structural and financial issues to be worked through, public relations to be conducted and marketing efforts to be undertaken. Competing with a growing number of other conferences, gatherings and seminars, new search marketing shows have to climb a slope steeper than most.

Scoble’s Davos Videos

I made quite a few videos on Qik last week while at the World Economic Forum in Davos, Switzerland. Here’s my favorites, not necessarily in order of importance. I marked the must watch videos.

The InflectionPoint 2008 Conference

I just returned from the InflectionPont 2008 Conference down in San Diego.  What’s InflectionPoint?

Web 2.0 Mapping and Social Networks

Here’s details of an event of interest next month… Web 2.0 Mapping and Social Networks – 2008/01/23 14:18

Event Fee: Free
Web site: http://web.meetup.com/49/
Event date: Tuesday February 19, 2008 @ 7:00pm – 9:00pm
Event location: Menlo Park, CA

Description: We are thrilled to present a very special group from NASA Ames Research Center – World Wind! Our Meetup group is about sharing, teaching, learning, and networking around current and future web-based geospatial and social networking technology.

Reasons to Go to SMX

As many of you already know, last year Danny Sullivan and Chris Sherman kicked off the Search Marketing Expo (SMX).

The conference series started with SMX Advanced in Seattle and it was a hit. Compared to most conferences, people actually came away learning new information as well as actually being happy with conference food for the first time (no more boxed lunches).

Google Addresses Webmaster Concerns
A couple of days back Google’s Susan Moskwa & Trevor Foucher published FAQs about sitemaps, see: Google’s FAQs on Sitemaps. The FAQs followed from their experience at SES Chicago 2007.

SMX West Coming Up Fast

One of the (if not THE) fastest growing conferences over the past year has been Search Marketing Expo.

SEO Interview with Ralph Wilson

Back in December I attended the PubCon conference in Las Vegas and I was fortunate enough to meet my friend and Internet celebrity Ralph Wilson for an interview.

Ralph has me regularly contributing tutorials and articles to the SEO section of his popular Web Marketing Today website and decided to interview me for a feature video on the website.

Mike Rhodin Speaks at Lotusphere
Chris Miller: With the entrance into Social Networking with Connections, what will Lotus do as we get to 3.0?

MR: Challenges hierarchical systems, business systems could break down private information shared.  dangers regulatory meltdowns on sharing regulated

The First Session from Lotusphere
So I’m in Orlando for Lotusphere.  Took a crappy delayed red-eye, so I missed the very first part of the session, with Bob Costas talking about how good the Chinese are at controlling their people.   Ed Brill is live blogging it.  Alan has better notes on Mike Rhodin’s openin

Trust and Authority in Google’s Algorithm

If you’ve ever been to search engine conference and attended a site review session chances are you’ve heard panelists mention duplicate content penalties and filters.

For “normal” people these problems are real, however with Google a double standard exists for trusted authority websites.

 

Case and point the SERP for [Green Real Estate] screen shot below:

Conversion Funnels in Web Analtyics

I have a few quick notes of things I wanted to mention before I dive into more discussion of Form Abandonment and Conversion Funnels.

With the new year kicking off I have a whole raft of interesting speaking gigs coming up. This Thursday I’m going to be back in San Diego speaking at SemDirector’s (I guess I should now say Covario since they have changed their name) InflectionPoint 2008 Conference.

Conference Saturation Can Lead to Burnout
I think conferences are great for coming up with business ideas and making meaningful friendships and business relationships, and I would not have as many opportunities as I have now unless I went to many conferences back in the day.

But I think I have been going to about 8 or 10 conferences a year for the past couple years and have got burned out on them. I am going to be at Elite Retreat this year, but am hoping that I can take a break otherwise.

Zuckerberg to Keynote SXSW Interactive Festival

Facebook’s Mark Zuckerberg will keynote the fifteenth annual SXSW Interactive Festival, also known as South by Southwest.

Mark Zuckerberg Facebook   Facebook

eComm 2008 is Coming Up

I noticed that eComm 2008 is coming up, 3/12-14.

Take a look at what Martin Gedd, on the advisory board, said on his blog:

Answers To Google Sitemaps Questions

Susan Moskwa and Trever Voucher from Google’s Webmaster Tools Team published a synopsis of the questions they received at Chicago’s recent Search Engine Strategies Conference.

If you have ever had a question about Google Sitemaps and the effect they may or may not have on your site, this is a helpful read.

Get the answers to the following questions:

Bloggers & Journalists Treated Quite Differently at Conferences

At every conference or tradeshow, you get a badge.  I have a box full of them on my desk, an increasing number of them with the title of "Speaker" affixed beneath my name. 

A Look at Upcoming Search Industry Conferences

In the search marketing industry, face-to-face events seem to abound. If you’re a bit lost, here’s the beginnings of a rough working guide to the next 4-5 months in the field and what to expect.

The Big:

Live Blogging Tips
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For anyone that reads Online Marketing Blog from time to time knows we do a bit of conference blogging. In fact, during 2007 OMB covered 14 conferences involving nearly 100 blog posts, over 1500 photos and 20 videos.

LeWeb Conference Stresses Europe’s Importance
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Major tech conferences tend to include at least one stop in California.  The two-day LeWeb event is being held outside Paris, France, though, as it’s all about Europe.

If Your’re Not Following the Conferences
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Apologies in advance to my friends who are “working” in Las Vegas and Chicago at the two popular search engine marketing conferences and one user experience show – all going on this week. I’m at home, all warm and cozy and haven’t yet had to race to a press room or freak out over a dead laptop battery. Sheer heaven.

For those of us who stayed home…

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