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	<title>WebProNews &#187; Concert</title>
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	<link>http://www.webpronews.com</link>
	<description>Breaking News in Tech, Search, Social, &#38; Business</description>
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		<title>Next Pandora Personalized Concert In Series Hits NYC</title>
		<link>http://www.webpronews.com/pandora-concert-nyc-2012-01</link>
		<comments>http://www.webpronews.com/pandora-concert-nyc-2012-01#comments</comments>
		<pubDate>Tue, 17 Jan 2012 14:07:31 +0000</pubDate>
		<dc:creator>Mike Tuttle</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[dawes]]></category>
		<category><![CDATA[pandora]]></category>
		<category><![CDATA[portugal. the man]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=89775</guid>
		<description><![CDATA[Pandora, the personalized radio service built on The Music Genome Project, has launched a series of &#8220;personalized&#8221; concerts. The first was the band Dawes and played in Portland, Oregon last month. The next one is Portugal. The Man, playing in &#8230;]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.pandora.com/">Pandora</a>, the personalized radio service built on <a href="http://www.pandora.com/mgp.shtml">The Music Genome Project</a>, has launched a series of &#8220;personalized&#8221; concerts. The first was the band <a href="http://en.wikipedia.org/wiki/Dawes_%28band%29">Dawes</a> and played in Portland, Oregon last month. The next one is <a href="http://en.wikipedia.org/wiki/Portugal_the_man">Portugal. The Man</a>, playing in New York City tonight. (catch vids below)</p>
<p>The structure of the concert series goes hand in hand with the structure of Pandora itself.</p>
<p>In Pandora radio, you get customized, personalized &#8220;stations&#8221; based around music you already like and your own voting on songs (thumbs up, thumbs down). Ideally, you end up with stations playing tons of music that you like and helping you discover new music within the same range of taste as what you already like.</p>
<p>The concert series does the same thing, but for a larger area, and live. Pandora analyzes the preferences and voting patterns of subscribers in a given locality (e.g. Portland), then selects a band to play that area.</p>
<p>The show is at the <a href="http://boweryballroom.com/">Bowery Ballroom</a>. Doors open at 8:00 PM, show starts at 9:00 PM. The shows are free and by invitation. A few tickets are available at the door starting at 7:00 PM, but given the venue, they will likely go fast.</p>
<p><strong>Portugal. The Man &#8211; &#8220;Got It All&#8221;</strong></p>
<p><iframe width="540" height="304" src="http://www.youtube.com/embed/7J8d18ZkXE8?rel=0" frameborder="0" allowfullscreen></iframe></p>
<p><strong>Dawes &#8211; &#8220;A Little Bit of Everything&#8221;</strong></p>
<p><iframe width="540" height="396" src="http://www.youtube.com/embed/yqhRK_g7WJc?rel=0" frameborder="0" allowfullscreen></iframe></p>
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		<title>YouTube To Stream Lollapalooza</title>
		<link>http://www.webpronews.com/youtube-to-stream-lollapalooza-2011-08</link>
		<comments>http://www.webpronews.com/youtube-to-stream-lollapalooza-2011-08#comments</comments>
		<pubDate>Tue, 02 Aug 2011 16:48:12 +0000</pubDate>
		<dc:creator>Chris Richardson</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Lollapalooza]]></category>
		<category><![CDATA[Webcast]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=72221</guid>
		<description><![CDATA[The Lollapalooza music festival kicks off for its 20th anniversary this upcoming weekend (August 5-7) at Chicago&#8217;s Grant Park. Unfortunately for those of you who haven&#8217;t bought tickets yet, it appears as if you&#8217;re out of luck. Never fear, however, &#8230;]]></description>
			<content:encoded><![CDATA[<p>The Lollapalooza music festival kicks off for its 20th anniversary this upcoming weekend (August 5-7) at Chicago&#8217;s Grant Park.  Unfortunately for those of you who haven&#8217;t bought tickets yet, it appears as if you&#8217;re out of luck.  Never fear, however, thanks to the streaming powers of YouTube, who will be providing a webcast of the event for those of you who won&#8217;t be able to make it.</p>
<p>On the <a href="http://youtube.com/lollapalooza">YouTube.com/Lollapalooza</a> channel, there will be feeds from the four stages, and, <a href="http://youtube-global.blogspot.com/2011/08/music-tuesday-lollapalooza-week-on.html">according to the YouTube blog</a>, the webcast will last for the entirety of the festival.  YouTube is even getting in on the celebration a little earlier by featuring some of the bands that will be appearing at Grant Park:</p>
<blockquote><p><em>&#8230;we’ve been featuring video premieres from some of the biggest names playing the festival/webcast. On Monday, the Foo Fighters unveiled their affecting “Garage Tour” short film, which follows the band as they play intimate shows in people’s garages across the country. (Warning: the first vignette might make you cry.) Today, we feature headliners My Morning Jacket. We’ll have more premieres from bands playing the webcast through the week; keep checking back to <a href="http://youtube.com/music">youtube.com/music</a>.</em></p></blockquote>
<p>YouTube&#8217;s Lollapalooza page features the bands that will take part in the YouTube webcast, and judging by the list, it shouldn&#8217;t disappoint, even if you can see these performances in person.  Included in the list are bands like the Foo Fighters, The Cars, Ween, My Morning Jacket, and Coldplay.  </p>
<p>Here&#8217;s a screenshot of <a href="http://www.youtube.com/lollapalooza">YouTube&#8217;s list of participating bands</a>:</p>
<p><center><img src="http://images.ientrymail.com/webpronews/pictures/lolla_schedule.jpg" alt="Lollapalooza YouTube Schedule" /></center><br />
To celebrate their involvement with the webcast, My Morning Jacket debuted a new video on YouTube for the song, &#8220;Holdin On To Black Metal,&#8221; which we&#8217;ve embedded:</p>
<p><center><iframe width="616" height="380" src="http://www.youtube.com/embed/pVrJ1mqgqQA" frameborder="0" allowfullscreen></iframe></center><br />
As indicated, for those of you who want to attend but haven&#8217;t purchased your tickets yet, the secondary market appears to be your only option, provided a YouTube webcast isn&#8217;t sufficient.  All of the ticket listing at the official Lollapalooza site have &#8220;Sold Out&#8221; next to them.  Granted, you could probably buy them from scalpers at the event, but you&#8217;ll have to pay what the market is asking, and it&#8217;s doubtful face value will be the amount.</p>
<p>With that in mind, you can always curl up with your favorite device and live vicariously through <a href="http://youtube.com/lollapalooza">YouTube&#8217;s Lollapalooza webcast</a>.  The fun starts this Friday at 1:30 pm, Central time.  The first act to be shown will be The Vaccines.  Simply navigate to the page in question and enjoy the show.  Don&#8217;t forget your lighters.</p>
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		<title>YouTube Was Helping The Music Industry In The UK</title>
		<link>http://www.webpronews.com/youtube-was-helping-the-music-industry-in-the-uk-2009-04</link>
		<comments>http://www.webpronews.com/youtube-was-helping-the-music-industry-in-the-uk-2009-04#comments</comments>
		<pubDate>Thu, 09 Apr 2009 13:56:47 +0000</pubDate>
		<dc:creator>Bruce Houghton</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[CD]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=49400</guid>
		<description><![CDATA[<p><strong> Will PRS Dispute Hurt Sales?</strong></p>]]></description>
			<content:encoded><![CDATA[<p><strong> Will PRS Dispute Hurt Sales?</strong></p>
<div style="text-align: justify">
<div style="text-align: left">A recent Ipsos MediaCT UK <a href="http://news.bbc.co.uk/2/hi/technology/7967908.stm" target="_blank">study showed</a> that 50% of adult YouTube users went on to purchase music. 36% bought a CD,&nbsp; 15% bought a download and another 7% went on to buy concert tickets. The numbers could spell trouble for the UK music industry since YouTube recently pulled all music videos in the country in a dispute over royalties with rights agency PRS.<br />
&nbsp;</div>
<p>
Many of those same adults that used YouTube for music discovery support the video channel&#8217;s takedown. 47% of adults surveyed believe that YouTube was right to take this action. 28% opposed to the move and 25% were unsure.</p>
<p>The same study showed a strong and steady shift among all age groups away from watching videos on TV and towards net viewing.<br />
&nbsp;</div>
<p><a href="http://www.hypebot.com/hypebot/2009/04/youtube-study-shows-an-amazing-50-of-uk-adults-click-to-buy.html">Comments</a></p>
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		<title>No Zep Tickets? The Song Remained The Same</title>
		<link>http://www.webpronews.com/no-zep-tickets-the-song-remained-the-same-2007-12</link>
		<comments>http://www.webpronews.com/no-zep-tickets-the-song-remained-the-same-2007-12#comments</comments>
		<pubDate>Mon, 10 Dec 2007 23:59:31 +0000</pubDate>
		<dc:creator>WebProNews Staff</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Ahmet Etregun]]></category>
		<category><![CDATA[Atlantic Records]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Led Zeppelin]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Tickets]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=42577</guid>
		<description><![CDATA[If not for the Internet, you would be waiting for either 90 seconds of coverage on the 11 o'clock news, or the morning paper to find out about Led Zeppelin's tribute to Atlantic Records late founder Ahmet Ertegun.
]]></description>
			<content:encoded><![CDATA[<p>If not for the Internet, you would be waiting for either 90 seconds of coverage on the 11 o&#8217;clock news, or the morning paper to find out about Led Zeppelin&#8217;s tribute to Atlantic Records late founder Ahmet Ertegun.<br />
<span id="more-42577"></span><br />
Led Zeppelin broke up when I was 13, at a time when music news was even more rigidly controlled than any DRM purveyor today could imagine in his most vivid dreams. Instantly knowing the set list from their London show? Only if someone took notes and called at international rates after the show.</p>
<p><img src="http://images.ientrymail.com/webpronews/article_pics/sm_body/ledzeppelin.gif"></p>
<p>In 2007, plenty of interest among music fans manifested itself in <a href=http://blogsearch.google.com/blogsearch?hl=en&#038;q=Led+Zeppelin&#038;btnG=Search+Blogs>numerous blogs</a>. Billboard Magazine, once one of those outlets that owned music news, <a href=http://billboard.blogs.com/jadedinsider/2007/12/led-zeppelin-te.html>blogged about problems</a> getting in the show.</p>
<p>
However, <a href=http://www.nme.com/news/led-zeppelin/33075>music publication NME</a> came through with the set list from the two hour concert. In a way this showed how far media coverage has come with the Internet, and how far it has to go.</p>
<p><a href="http://aj.600z.com/aj/41546/0/cc?z=1"><img src="http://aj.600z.com/aj/41546/0/vc?z=1&#038;dim=41553"></a></p>
<p>Though NME followed up with a <a href=http://www.nme.com/news/led-zeppelin/33079>solid review</a>, there was no stream to follow of the show. No audio, no video, no chance for some horrid, clever person to (horrors!) record this performance.</p>
<p>
A once in a lifetime reunion should have had a greater reach than its audience. If the much-expected DVD of the concert does emerge, that would make up for this for a lot of fans. We shouldn&#8217;t have to wait for a DVD, not when modern multimedia streaming and content distribution networks could have made the show a lot more immediate to what would have been a grateful online audience.</p>
<p>
<small></small></p>
<p>
<a href="http://twitter.com/dutter/">follow me on Twitter</a></p>
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		<title>MySpace Launches Concert Tour</title>
		<link>http://www.webpronews.com/myspace-launches-concert-tour-2007-08</link>
		<comments>http://www.webpronews.com/myspace-launches-concert-tour-2007-08#comments</comments>
		<pubDate>Wed, 29 Aug 2007 16:11:54 +0000</pubDate>
		<dc:creator>Mike Sachoff</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[MySpace]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=40104</guid>
		<description><![CDATA[<p>MySpace has announced the launch of the &#34;MySpace Music Tour,&#34; a new series of MySpace produced and branded concerts.</p>
]]></description>
			<content:encoded><![CDATA[<p>MySpace has announced the launch of the &quot;MySpace Music Tour,&quot; a new series of MySpace produced and branded concerts.</p>
<p><span id="more-40104"></span></p>
<p>The MySpace Music Tour will begin October 16 in Seattle, Washington and will be co-headlined by two groups that have developed a following on the site, <a title="MySpace Music Tour" href="http://www.myspace.com/hellogoodbye">Hellogoodbye</a> and <a title="MySpace" href="http://www.myspace.com/sayanything">Say Anything</a>. Other bands will include MySpace Records artists, <a title="MySpace Music" href="http://www.myspace.com/polysics">Polysics</a> and yet to-be- announced special guests. The tour will include more than 30 shows in the U.S. in October and November.</p>
<p>&quot;MySpace has served as a platform for countless bands and musicians around the world to showcase and promote their music to millions of fans online,&quot; said Tom Anderson, president and co-founder of <a title="MySpace Music" href="http://www.myspace.com/myspacerecords">MySpace</a>.</p>
<p>&quot;With the new MySpace Music Tour concert series we are able to bring people face-to-face with the bands and artists they&#8217;ve come to know and love on the site. The kick-off tour has an amazing line-up of bands and I know the MySpace community will be psyched to see them live.&quot;</p>
<p>The MySpace Music Tour will have a dedicated online community on MySpace, fans will be able to find tour information and purchase tickets. The profile will also feature content, including band blogs from the road, photo galleries and offers and sweepstakes for MySpace users to win a chance to go backstage and meet the bands.</p>
<p>&nbsp;</p>
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		<title>Group Helps Teens &#8216;Rock Safe&#8217; Online</title>
		<link>http://www.webpronews.com/group-helps-teens-rock-safe-online-2006-07</link>
		<comments>http://www.webpronews.com/group-helps-teens-rock-safe-online-2006-07#comments</comments>
		<pubDate>Thu, 06 Jul 2006 18:15:55 +0000</pubDate>
		<dc:creator>WebProNews Staff</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[Rock Safe]]></category>
		<category><![CDATA[Teens]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=30181</guid>
		<description><![CDATA[Rocking safe in the digital era doesn't mean making sure the cat's not behind your chair. In Houston, it's about educating online youngsters about the dangers of social networking while you bang your head to the latest MySpace rockers. Yeah, I know, "bang your head" is so Quiet Riot.
]]></description>
			<content:encoded><![CDATA[<p>Rocking safe in the digital era doesn&#8217;t mean making sure the cat&#8217;s not behind your chair. In Houston, it&#8217;s about educating online youngsters about the dangers of social networking while you bang your head to the latest MySpace rockers. Yeah, I know, &#8220;bang your head&#8221; is so Quiet Riot.</p>
<p>The <a href="http://www.mycityrocks.com/rocksafe.html?lau" class="bluelink">Rock Safe</a> program is a part of the greater Houston-based MyCityRocks initiative, founded in 2005, which has spread, as these online viral things go, to over 100 cities. Yes, there&#8217;s probably one <a href="http://www.mycityrocks.com/cities/cities.html" class="bluelink">near you</a>. MyCityRocks was founded as a community devoted to responsible and safe partying. Rock Safe is about staying safe online. </p>
<p>Houston will host the <a href="http://www.mycityrocks.com/rocksafe/" class="bluelink">Rock Safe Summer 2006 Concert</a> on June 16th, featuring local bands to raise awareness about online safety and collect donations for a local women and children in crisis center called <a href="http://www.tbotw.org/" class="bluelink">The Bridge Over Troubled Waters</a>. </p>
<p>Dr. Cliff Kurtzman, MyCityRocks&#8217; executive director, tapped WebProNews after a Texas girl filed a $30 million lawsuit against MySpace.com, alleging she was sexually assaulted by a 19-year-old who had lied about his age.</p>
<p>&#8220;To help educate young people in how they can avoid this kind of a situation,&#8221; writes Kurtzman, &#8220;MyCityRocks and The Bridge Over Troubled Waters launched the ROCK SAFE program in April of 2006. </p>
<p>&#8220;The goal of ROCK SAFE is to proactively help young men and women enjoy online social networking in a manner that is safe and responsible, and to provide them with tools and information they need to avoid individuals that might be abusive or predatory.&#8221;</p>
<p>The more novel of these tools is the <a href="http://www.mycityrocks.com/addme.html" class="bluelink">AddMe Card</a>, a sort of business card teens and young adults can have made through the organization. The AddMe Card is for new acquaintances young people meet offline, say at a concert or party, but are wary of giving out personal information like phone numbers or email addresses. </p>
<p>Instead, the AddMe Card has a photo and a link to an online profile on a site like MySpace. MyCityRocks will also provide HTML code for posting Web-versions on new friends&#8217; profiles online. </p>
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		<title>Concert Downloads As The Crow Flies</title>
		<link>http://www.webpronews.com/concert-downloads-as-the-crow-flies-2005-07</link>
		<comments>http://www.webpronews.com/concert-downloads-as-the-crow-flies-2005-07#comments</comments>
		<pubDate>Wed, 13 Jul 2005 13:44:44 +0000</pubDate>
		<dc:creator>WebProNews Staff</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Downloads]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=20823</guid>
		<description><![CDATA[A Nashville holding company has launched Crowfly, which will offer downloads of concerts.
]]></description>
			<content:encoded><![CDATA[<p>A Nashville holding company has launched Crowfly, which will offer downloads of concerts.</p>
<p>The first concert to be made available via <a href="www.crowflymusic.com">Crowfly Digital Entertainment</a> will be Mark Knopfler&#8217;s July 13 date at Nashville&#8217;s Ryman Auditorium. The download will go on sale tomorrow from the musician&#8217;s <a href="http://www.mark-knopfler.com">web site</a> for $14.99.</p>
<p>Former Dire Straits frontman Mark Knopfler commented, &#8220;I have never objected to fans recording performances for themselves. However, with this new technology we are in a position to give our audiences something of the highest quality they can keep as a lasting souvenir of the night.&#8221;</p>
<p>Downloads from Crowfly will be encoded with Windows DRM technology. However, the company says it can adapt to use any DRM technology or music file format. That poses the possibility of Crowfly providing downloads in Apple&#8217;s AAC format, which would make it compatible with the iPod. </p>
<p>And should the <a href="http://www.webpronews.com/news/ebusinessnews/wpn-45-20050711FromPodcastingToPremieres.html">video iPod</a> come to pass, this could be another source of video content, provided of course the company could negotiate a deal with Apple to permit this.</p>
<p>David Utter is a staff writer for WebProNews covering technology and business. Email him <A HREF="mailto:news@ientry.com">here</A>.</p>
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		<title>Bill Gates Makes Suprise Visit To Live8 Concert</title>
		<link>http://www.webpronews.com/bill-gates-makes-suprise-visit-to-live-concert-2005-07</link>
		<comments>http://www.webpronews.com/bill-gates-makes-suprise-visit-to-live-concert-2005-07#comments</comments>
		<pubDate>Sat, 02 Jul 2005 21:16:08 +0000</pubDate>
		<dc:creator>Nathan Weinberg</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[comments]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Gates]]></category>
		<category><![CDATA[InsideGoogle]]></category>
		<category><![CDATA[Reader]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=20449</guid>
		<description><![CDATA["Microsoft founder and chairman Bill Gates made a surprise appearance at the Live8 concert in London's Hyde Park today to urge world leaders to do more to ease the problem of Africa's crippling debt and extreme poverty.
]]></description>
			<content:encoded><![CDATA[<p>&#8220;Microsoft founder and chairman Bill Gates made a surprise appearance at the Live8 concert in London&#8217;s Hyde Park today to urge world leaders to do more to ease the problem of Africa&#8217;s crippling debt and extreme poverty.</p>
<p>Gates&#8217; presence on a stage shared with the likes of Elton John, REM and Coldplay may have seemed out of place to some but he was also in the presence of famous friends and fellow humanitarians such as U2 singer Bono.</p>
<p>Gates was introduced to the crowd by Live8 founder Bob Geldof who praised the charitable work of the Bill and Melinda Gates foundation and hailed the software tycoon as the world&#8217;s most important philanthropist. &#8221;</p>
<p>Read more on [<a href="http://management.silicon.com/government/0,39024677,39145040,00.htm">Silicon</a>]</p>
<p><a href="http://microsoft.blognewschannel.com/index.php/archives/2005/07/02/gates-live8-2/#comments">Reader Comments</a>&#8230;</p>
<p><a name="nathan"></a><a href="http://google.blognewschannel.com/">Nathan Weinberg</a> writes the popular <a href="http://google.blognewschannel.com/">InsideGoogle</a> blog, offering the latest news and insights about Google and search engines.
<p>Visit the <b><a href="http://google.blognewschannel.com/">InsideGoogle</a></b> blog. </p>
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		<title>Geeks Found At Duran Duran Concert</title>
		<link>http://www.webpronews.com/geeks-found-at-duran-duran-concert-2005-03</link>
		<comments>http://www.webpronews.com/geeks-found-at-duran-duran-concert-2005-03#comments</comments>
		<pubDate>Thu, 10 Mar 2005 14:03:54 +0000</pubDate>
		<dc:creator>Robert Scoble</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Audio]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Geeks]]></category>
		<category><![CDATA[WAS]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=15710</guid>
		<description><![CDATA[How can you tell a geek at a Duran Duran concert? He's the guy over talking to the sound crew and checking out the equipment.
]]></description>
			<content:encoded><![CDATA[<p>How can you tell a geek at a Duran Duran concert? He&#8217;s the guy over talking to the sound crew and checking out the equipment.</p>
<p>And who did I find there? Mark Brnich, director of technical services for <a href="http://www.8thdaysound.com/">Eighth Day Sound</a>. He was in charge of the audio at the <a href="http://www.duranduran.com/">concert.</a></p>
<p>Oh, I&#8217;m so excited! He&#8217;s a Tablet PC fan. In fact, <a href="http://scobleizer.textamerica.com/?r=2174867">he was using a Motion Tablet PC to run the hall&#8217;s audio</a>. He says he loves his Tablet PC because it replaced a whole rack of gear. I wish I remembered the name of the app that was running on it. It was quite cool looking. He had digital access to all the amps.</p>
<p>Oh, and you Mac fans? His crew was using a Mac to record the concert. The keyboardist had another Mac up on stage, presumably to load various samples into his keyboards.</p>
<p>The lighting? Was done by a custom board that had a computer and display screens in it. They didn&#8217;t know if it was running Windows, but it sure looked like it.</p>
<p>The concert? Was great, but we&#8217;ll never go back to the Everett Event Center again. They ushers there were downright rude and the accoustics just weren&#8217;t what I expect.</p>
<p>During the concert at one part a video was running on the screens behind the band. In it they made fun of the music industry with its &#8220;falling profits.&#8221; Basically made fun of the industry&#8217;s anti-MP3 stance. In the cartoon they blew up a building with a sign denoting &#8220;EMI&#8221; which, in the cartoon, stood for &#8220;Endangered Music Industry.&#8221; That made points with the fans at the concert.</p>
<p><a name="robert"></a><a href="http://www.scobleizer.com/">Robert Scoble</a> is the founder of the  <a href="http://www.scobleizer.com/">Scobleizer</a> blog. He works as <a href="http://www.PodTech.net">PodTech.net&#8217;s</a> Vice President of Media Development. </p>
<p><b>Go to <a href="http://www.scobleizer.com/">Scobleizer</a></b> &#8230;</p>
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		<title>Shopping Search and the Small Online Retailer</title>
		<link>http://www.webpronews.com/shopping-search-and-the-small-online-retailer-2003-05</link>
		<comments>http://www.webpronews.com/shopping-search-and-the-small-online-retailer-2003-05#comments</comments>
		<pubDate>Tue, 20 May 2003 14:56:41 +0000</pubDate>
		<dc:creator>Mike Banks Valentine </dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[Concert]]></category>
		<category><![CDATA[Online]]></category>
		<category><![CDATA[shopping]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=4298</guid>
		<description><![CDATA[Shopping search is something all large portal sites attempt to
incorporate into their search functionality in one way or another,
but knowing where you are getting your results from is the
difficult part for most of us. The biggest issue is that nobody
really understands that a search engine is made up of multiple
resources and that is especially true of shopping search.
]]></description>
			<content:encoded><![CDATA[<p>Shopping search is something all large portal sites attempt to<br />
incorporate into their search functionality in one way or another,<br />
but knowing where you are getting your results from is the<br />
difficult part for most of us. The biggest issue is that nobody<br />
really understands that a search engine is made up of multiple<br />
resources and that is especially true of shopping search.</p>
<p>Forrester Research <a href="http://www.forrester.com/">http://www.forrester.com/<a/> in concert with<br />
<a href="http://Shop.org">http://Shop.org </a>recently released an online retail shopping study<br />
in which they conclude:</p>
<p>&#8220;Shoppers will increasingly use search engines like Google,<br />
Overture, BizRate, and DealTime to find not only retailers, but<br />
also specific products.  As email becomes less effective,<br />
retailers need to learn and test the search engine landscape.&#8221;</p>
<p>Forrester Research should at least have a bit more clarity. The<br />
&#8220;search landscape&#8221; is incredibly diverse. Let&#8217;s look at shopping<br />
search as a part of that landscape, but first let&#8217;s take a look at<br />
the underlying &#8220;geology&#8221;.</p>
<p>Here&#8217;s a list of Major portals and their shopping search resources<br />
from an unscientific &#8220;click to see&#8221; tour conducted on May 19, 2003.<br />
I&#8217;ll address each of those mentioned by Forrester and then a<br />
couple more.</p>
<p>Google has a shopping search function in &#8216;beta&#8217; that is free right<br />
now called Froogle at <a href="http://froogle.google.com ">http://froogle.google.com</a> but they also have<br />
a PPC program called &#8220;Adwords&#8221; that gives paid sponsor listings<br />
along the right side of the normal (non-shopping search) result<br />
screen. Google is pure search when used from the front page or<br />
through any &#8220;Google&#8221; hosted search box available from thousands of<br />
sites. Standard results here do show those &#8220;Adwords&#8221; paid<br />
listings, but they are very clearly labled &#8220;sponsored links&#8221;.<br />
Which is likely to give &#8220;shoppers&#8221; the best result? If you want<br />
*information* the standard search is best. If you want to visit<br />
the site that has bid the highest for the search phrase you typed,<br />
then by all means, visit that link!</p>
<p>Overture is a Pay-Per-Click engine that nobody uses directly<br />
(can&#8217;t go to <a href="http://www.overture.com">http://www.overture.com</a> to search for anything),<br />
searchers see the results from Overture displayed on &#8220;partner&#8221;<br />
sites and portals like MSN and AOL as &#8220;sponsor listings&#8221;. Overture<br />
PPC listings are displayed in differing ways by different portals,<br />
but essentially those results are served up to searchers as the<br />
top 3 or 4 results on a page depending on the partnership<br />
relationship Overture has with the portal you do your search from.<br />
Where do you see Overture results? Straight from their &#8220;About<br />
Overture&#8221; page they tell us &#8220;advertisers can bid for placement<br />
in search results that Overture distributes to affiliate partners<br />
such as MSN, Yahoo!, CNN.com and InfoSpace.&#8221;</p>
<p>BizRate and DealTime are specifically &#8220;Comparison Shopping Search<br />
Engines&#8221; where a business bids for listings in order to have their<br />
products show up in comparison list of like products on a Pay-Per-<br />
Click basis at partnering sites and portals. Although you can go<br />
to those sites directly to do your shopping searches, not many do.<br />
They get those results fed to them by the site they started their<br />
shopping on and seldom consider the source of the results or who<br />
partners with whom to serve them those results.</p>
<p>You&#8217;ll often hear people call Yahoo a search engine, when it is in<br />
fact, a directory. Yahoo does have shopping search but it defaults<br />
to their own Yahoo store owners, nothing outside of Yahoo Stores<br />
is served by Yahoo if you start in the<br />
<a href="http://search.shopping.yahoo.com">http://search.shopping.yahoo.com</a> page linked from the top of Yahoo<br />
under the &#8220;shop&#8221; icon or any of the links titled &#8220;shopping&#8221; at<br />
Yahoo. This means that if Yahoo doesn&#8217;t host the store you want to<br />
shop at, then you won&#8217;t get any meaningful &#8220;comparison&#8221; shopping<br />
results but it does fit Yahoo&#8217;s paid Directory business model.<br />
If your ecommerce site is hosted by Yahoo stores, then you are<br />
already benefitting from being in their network of shopping sites<br />
and will turn up in searches from Yahoo pages. Consider this if<br />
you can&#8217;t afford your own ecommerce site or getting it indexed on<br />
the free search engines.</p>
<p>As mentioned above in the &#8220;About Overture&#8221; quote, MSN serves<br />
results from Overture PPC from within the search function at MSN<br />
search, but if you start at the MSN front page, (the default home<br />
page for millions of non-tech-savvy consumers who don&#8217;t know how<br />
to change their browser settings to display a different home<br />
page), you&#8217;ll see that MSN simply links directly to the home pages<br />
of hundreds of huge retailers. Those retailers pay a hefty fee to<br />
MSN to be linked from front page links and more to be linked<br />
throughout the &#8220;shopping&#8221; sections of MSN in all of the links<br />
displayed on any of those pages at <a href="http://shopping.msn.com">http://shopping.msn.com</a></p>
<p>What does shopping search mean to the small retailer online?<br />
Here&#8217;s a rundown of where you should focus your energy in the<br />
shopping search game.</p>
<p>1) Once you have an online presence,  make certain you have your<br />
site optimized for the search engines by including LOTS of good<br />
text-based information about your company, your products, your<br />
ingredients, your industry and your company philosophy throughout<br />
your site. This is the basis for turning up in what is called<br />
&#8220;organic&#8221; search results. Those results that are free and show up<br />
on non-paid searches. You&#8217;ll do best when you limit graphics and<br />
images to small logos and product photos. Include your keywords<br />
often in page text, &#8220;title&#8221; metatags, text links, headlines and<br />
body text. This represents the least expensive strategy.<br />
I have a small client that has never spent a dime on advertising<br />
but his site ranks number one for the phrase &#8220;fragrance free<br />
lotion&#8221; which I&#8217;m proud to say we achieved for him with simple<br />
optimization techniques. Check his ranking at any google partner<br />
site. Here&#8217;s a search on CNN.com that reflects his search phrase.<br />
<a href="http://tinyurl.com/c5sg ">http://tinyurl.com/c5sg</a> To learn more about those techniques visit<br />
<a href="http://www.website101.com/metatags.html">http://www.website101.com/metatags.html</a></p>
<p>2) When you&#8217;ve optimized your site for all the important search<br />
phrases for your product or service, then move on to the next<br />
level of shopping search marketing, Pay-Per-Click advertising.<br />
This strategy allows you to gain top positions or at least<br />
increase your visibility through being one of those &#8220;sponsored<br />
links&#8221; that is displayed above and beside those &#8220;organic&#8221; search<br />
listings at dozens of large portals and search sites. To learn<br />
more about that type advertising visit the following articles<br />
describing PPC engines and programs in more detail.</p>
<p>http://www.searchengineoptimism.com/SEO_Tutorial/index.html#PPC</p>
<p>3) If you operate an ecommerce web site that competes with major<br />
name-brand retailers for organic search terms as well as PPC<br />
phrases then you may find it more economical to contact one of<br />
those shopping search engines. BizRate and DealTime are both PPC<br />
shopping search programs where you become a part of their list of<br />
comparison of like products, so be prepared to see your<br />
competitors listed here as well. But the benefit of being in the<br />
same area as your competitors is well known and understood by<br />
major retailers who will sometimes open up new stores right beside<br />
well-established competitors to gain new customers. See<br />
<a href="http://www.bizrate.com">http://www.bizrate.com</a> or <a href="http://www.dealtime.com">http://www.dealtime.com</a></p>
<p>4) Finally, search outperforms advertising in most circumstances<br />
on the web. There is no question that Forrester research have it<br />
right when they say, &#8220;retailers need to learn and test the search<br />
engine landscape.&#8221; Be aware of the fact that advertising is an<br />
interruption to any surfers who are looking for information<br />
online, but search is an active move to FIND INFORMATION<br />
about products and services online and search results that provide more<br />
information first, will show up first in any search. Only after<br />
you&#8217;ve provided that information on your site should you consider<br />
paying for your traffic in any form, including PPC or those<br />
shopping search sites. Here&#8217;s an article discussing search versus<br />
advertising online.</p>
<p>http://www.searchengineoptimism.com/SEO_Tutorial/SEO_vs_Advertsing_ROI.html</p>
<p>Mike Banks Valentine operates SEOptimism, Offering SEO  training of<br />
in-house content managers <a href="http://seoptimism.com/SEO_Staff_Training.htm">http://seoptimism.com/SEO_Staff_Training.htm</a><br />
as well as the Small Business Ecommerce Tutorial at<br />
<a href="http://WebSite101.com">http://WebSite101.com</a>  and blogs about SEO at <a href="http://RealitySEO.com">http://RealitySEO.com</a><br />
where this article appears with live links to SMO stories, buttons, blog posts and examples.</p>
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