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All Posts Tagged Tag: ‘Click to Call’

AdWords Gets Local Google Forwarding Numbers

Google announced the launch of local Google forwarding numbers, which local businesses will be able to display on their ads. The point is that these have local area codes, and may inspire more clicks/calls. Google says in an update on Google+, “Many people who search for local businesses prefer to call a phone number with a recognizable area code. That’s …

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AdWords Gets New Call Conversion Features

Last fall, Google launched calls as conversions for AdWords in the US, UK, and Germany. They recently expanded this functionality to Spain and Australia. The company says it will expand it to additional countries in the coming year. “In a constantly connected world, people rely on their mobile devices to engage with businesses on the go, at any time and …

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Bing To Launch Skype-Integrated Click-To-Call Mobile Ads This Year [Exclusive]

As previously reported, Microsoft has some new ad products for the Yahoo Bing Network on the way this year. Notably, we should be seeing Bing product listing ads (similar to Google’s) before the year’s over. Microsoft Search Network GM, David Pann, tells WebProNews that we will also see a new ad format in the form of “Click To Call” (also …

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Google Expands Its Click-To-Call Ad Feature

Google has been working on expanding its click-to-call ad feature in a few different ways. Today in a blog post, Google provided an update about what it’s been doing. The company recently introduced a click-to-call button for ads using Call Extensions. Google says early results indicate that the new design has positively impacted advertiser click-through rates and call volume. Google …

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