All Posts Tagged Tag: ‘Cirius’
An organization that bears Yahoo’s name – even though Yahoo just holds a 35 percent stake in it – has acquired another company. Cirius Technologies, which deals in location-based advertising tech, is now part of Yahoo Japan.
Cirius’s primary business is a service called AdLocal. It acts as a location-based mobile advertising network, allowing marketers to pick where and when consumers will see an appeal to buy something, along with who (in terms of demographics) the consumers will be.