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Christine Churchill
Small Business Marketing Unleashed: Paid Search
By Mike Sachoff - Tue, 04/22/2008 - 5:16pm.
Christine Churchill, president, KeyRelevance spoke about managing a paid search campaign.
SMX West: Competitive Research
By Doug Caverly - Fri, 02/29/2008 - 10:28am.
Yank out "The Art of War" or just use common sense; either way, it's plain to see that knowing about your competitors can help your business. At a session titled "Analyzing the Competition," speakers suggested areas to research and acceptable ways in which you can do so.
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