All Posts Tagged Tag: ‘Chart’
It’s Facebook IPO day, and the forecast for the stock sale is incredibly strong. Considering the service’s $104 billion estimated worth, which is based on said IPO forecast, chances are it’s going to be a really good day for the Facebook crew. However, how does Facebook’s IPO compare to other tech company public offerings? To be blunt, it doesn’t. Facebook’s …
Curious about which smartphone to buy? Can’t decide between the iPhone 4S or the Galaxy Nexus(sorry, Blackberry, I’m still a fan, but unfortunately, your phone isn’t “trendy”)? Or do you have your mind set on one, but perhaps some new information could sway you to another device? If so, we have the perfect comparison chart for you. The post responsible …
It’s time once again for another installment of everyone’s favorite, our Straight Up Site of Interest.
According to Kevin Lee, Did-it’s CEO, “The paid search matrix search engine relationship chart is as popular as our free best practices white papers.”
A well-designed chart can be one of the most persuasive elements of your trade show booth display and literature. It illustrates to your customers why your product is the obvious solution to one of their specific needs. It can communicate major benefits or features more clearly than words can.
Well, we’re getting there. We’ve previously proved visitors clicking on a paid listing are of higher quality than “free search” visitors for the same search term, and now we see there is also significant variability in quality of visitor by the term itself, according to the last chart. Look at Customer Loyalty (CL). Much shorter visits, and lower download and newsletter subscribe percentages, but much higher bookmarking percentages. What could this mean, why the difference?
In a previous article I argued that the reason why gray text is used more and more on the web is because it looks better than black text from a distance, and since designers do not really read the text on sites they design, they prefer the visually better looking alternative. I also offered a solution to the problem in the form of light background colors.