All Posts Tagged Tag: ‘change’
The following infographic covers the differences in music, movies, video games, and sports stars that have influenced the generations. According to this source, kids today are less likely to use marijuana and cigarettes and more likely to practice safe sex, however, they are less likely to finish high school. Decreased graduation risks might be correlated with the devaluation of college …
When it comes to colors, there’s a whole world of study which continues to look at the effects various colors have on our psychology. There are two schools of color when talking about psychology; warm and cool. Warm colors are represented by red, orange, and yellow. These colors invoke emotions such as warmth, comfort, but can stir up anger and …
It looks like the Internet marketing industry could be staring at an age of government regulation and oversight that could change online advertising in major ways. While this kind of news should come as no surprise based on the new age of government intervention in business it is still enough to make even the most seasoned online marketer take notice.
Rather then a big splashy make-over, YouTube has been rolling out an ongoing series of changes and improvements that marketers and uses should pay attention to.
X Change is getting close, and I just wanted to post an update with some final speaker additions and I thought I’d also include the Huddle line-up.
We’ve rounded off the speaker list with some great final additions. Since my last post on X Change, we added Rand Schulman of Unica, Anil Batra (formerly of Zaaz) now of ZeroDash1, Clint Ivy from Visual Sciences and Judah Phillips from Reed.
After speaking in Chicago on Friday, I spent a delightful couple of hours waiting out flight delays. (Yeah, I don’t think I’ve written that sentence before, either.) I was hanging out with fellow speaker Chris Silver Smith, with whom I swapped life stories. When I mention that I’ve worked for IBM for over 28 years, Chris said something insightful—"Wow, that’s a lot of change."
And it has been a lot of change.
Crusaders against Digital Rights Management (DRM) believe the practice does nothing to curtail music piracy while placing unnecessary restrictions on downloaded audio content. In a move that should please the anti-DRM contingent, EMI has announced that it will remove the restriction from its tracks on iTunes.
This is a real test of the blogosphere. Our culture and openness. We don’t know all the facts, but there is enough to be disgusted. We do know that part of this involves real core and dedicated bloggers. We do know that this involves trolls, there will always be trolls, and we all have them. We do know that some speech is illegal for a reason, and sociopaths run against society, but there are slippery slopes in all directions from the hill we think we have climbed.
Yesterday Flickr introduced a new feature on their service called "Filtering." Filtering is a tool whereby users can designate their desired level of browsing (i.e. show me everything on Flickr un-filtered, or screen out material that has been tagged inappropriate by the user community). It also allows users the ability to designate in advance if they feel that things that they are uploading might be considered objectionable and allowing them to mark their images accordingly.
I just had the official walk-through of Google’s recent announcement for personalized home pages. In a nutshell, they are allowing users the opportunity to skin their home page with one of six different themes. The goal, and I quote, is to "delight users". And they don’t just want to delight them in the short term. They want this to be a long-lasting love affair with the Google home page.
After paying $1 million to purchase the rights to the Topix.com domain, Topix.net CEO Rich Skrenta now has to deal with a couple of daily realities in the search world: changing domains could cause a dropoff in search engine-driven traffic, and Google isn’t exactly Nordstrom or L.L. Bean when it comes to customer service.
I recently got feedback from an SEO Book buyer who stated that their site was not accepted by some directories I recommend. If someone does not accept your site realize that due to their editorial stringency a link from that location is probably worth more than a link from the sites that did accept your site.
Wikipedia needs Google like plants need sunshine, according to the latest traffic analysis presented by Hitwise. Half of the online publicly-edited encyclopedia’s traffic comes from Google alone, with another 20 percent arising from the other search engines combined.
Final interesting article in DM Review this month – Dealing with Data: Data Analytics: A Huge Opportunity by Shari Rogalski. She does a nice job of summarizing the research and makes some good points. A couple of things I wanted to highlight:
* You must move to a predictive mindset, not an analyze-the-past mindset. Check out my predictive analytics FAQ if you are not sure what this means
Google recently announced they were updating the Adwords Quality Score, however it appears that there is a bug that raises the prices form any advertisers:
Google AdWords Adds Quality Score Column & To Improved Quality Algorithm from Wednesday warned us of the new changes coming but apparently there is a bug that makes good performing ads prices spike through the roof.
The Academy of Motion Picture Arts and Sciences, home of Oscar and the Academy Awards, has been cracking hard on blogs using the Oscar name; until this year, they had left Sasha Stone of Oscarwatch.com alone.
That changed on January 22nd. Sasha provided WebProNews with a copy of the letter she received from the Academy, accusing her of infringement on the Oscar mark. The legalese is as accusatory as one might suspect:
With a requirement for greater delivery in ever shorter timescales, under increased shareholder pressure and the continual impact of new technology, the life of the Chief Executive isn’t an easy one.
In a recent Matt Cutts blog post (for the unaware: Matt Cutts is a Google engineer, one relatively famous in this admittedly rarified subsphere of society) the great sage introduced the META “NOODP” tag, and how it can help webmasters control, somewhat, the appearance of their results in Google.
There aren’t many people in the world that that headline could be written about. But, nice to see Warren Buffett and Bill and Melinda Gates joining forces to change the world.
Often, an IT group will be chastised because a new technology inserted into the company did not provide the business benefits that were promised.
Activist blogs are becoming a more important feature of the blogosphere. With the acknowledged power of blogging for business and for non-profit organization, it’s reasonable to expect that blogs would become a powerful tool for changing the world.
Google, the advent of weblogs and social networks, and the proliferation of broadband Internet are changing the advertising world in two very important ways: first by loosening the grip advertisers hold on content; and second by exchanging that control of content with better targeting and return on investment. These seismic shifts make a sound that is the death rattle of traditional media.
Google is “mulling” over brokering television advertisements, according to the New York Post. Though ad execs downplay Google’s ability to effectively enter this market, it may be that they are victims to an old world paradigm-discussing carburetors when Google is thinking fuel injection.
I must live right. I was preparing to conduct a post-session interview for a Conference Board podcast when I heard a remark from one of the panelists that made me sit up straight and lean forward.
Jason has a theory that click values in Adsense have increased since the introduction of the Yahoo Publishing Network and writes …