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New Google Contest – Online Marketing Challenge

Looks like Google is having a contest to ask students across the world to help local business’ become more optimized in the Google SERPs: 

Register your class for the Google Online Marketing Challenge

Google’s Online Marketing Challenge

Google needs a Google contest page to track their list of contests both past and present all in one place. They use contests in different ways (to get work for free, to train future employees, and to expose more people to their products).

Open Source vs. Walled Gardens

Open vs. Walled – let the best win.

Recently in Boston, Tim Berners-Lee, the inventor of the World Wide Web, was pushing a theme that is dear to many of us. The Mobile Web should grow with open standards. The Walled Garden approach should be abandoned.

Google’s Online Marketing Challenge For Students
Google Inc has announced the Google Online Marketing Challenge. This will be held in March or May next year.

Google Flashes $10M At Android Developers

Google isn’t looking for the next Commander Data, but mobile applications for the free, open platform they recently announced.

Microsoft Issues Free Enterprise Search Challenge

Search Server 2008 Express arrived as a free download from Microsoft, which launched the release candidate during a California conference.

Mobile Market a Challenge for Google

While Google already sells ads on cell phones the company wants to expand it search service to more mobile devices.

New Yahoo Search Marketing Features
Following last week’s announcement of how Google finally has a real challenge, the official Yahoo! Search Marketing Blog announced updates for YSM.

Zoho Offering Could Challenge Google Apps

It’s only in private beta at the moment, but some day, Zoho Apps may try to stand up to Google itself.  Google Apps, anyway, and like that bundle, Zoho Apps will offer a number of “productivity applications and services.”

Japanese Search Project Could Challenge Google

Google’s search dominance has reached legendary proportions, and the term “Google killer” has become something of a joke.  But there’s word that a number of powerful companies, along with the Japanese government, will work together to challenge the search giant.

Subdomain Patent Faces EFF Challenge

A company called Ideaflood has been demanding payment from Internet hosting companies like LiveJournal for offering virtual, personalized subdomains, a concept on which Ideaflood holds a challenged patent.

MySpace Launches The Storyteller Challenge

MySpace, Fox and the Producers Guild of America have partnered to find new talent for original programming.

Europe’s Challenge to Google’s Dominance

It seems the European Union is all too quick to question Google’s dominance and probe its acquisitions, but is there a huge conflict of interest to consider?

iShare Could Challenge Orkut, YouTube

Google’s Orkut is extremely popular in some countries, while YouTube has been successful just about everywhere.  And now iShare, a service from Rediff, intends to compete with both services, which begs the question of whether both – or neither – of them should be concerned in any market.

Digg Responds to Social Networking Challengers

I’ve always warned that starting a new search engine, no matter how unique the offering, is a risky proposition. Even if you do create something different, what’s to stop Google from rolling out the same functionality? If I can get it at Google, why go else where?

Hide & Seek With Google

After the success of her 30 Days series, Jennifer Laycock of Search Engine Guide has set herself a new challenge: See how well a new site can survive if it hides from Google and other big search engines.

Microsoft Partners With Games For Change

Microsoft announced it is partnering with Games for Change to examine new ways to promote social awareness on issues through digital gaming.

IAB’s Challenge Results in Meeting
The IAB challenged comScore and Nielsen//NetRatings last month to make their Internet measurements more reflective of the total population and make their methodologies more transparent.

SES: Watch Your Wikipedia Steps
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Some marketers swear by what a well-made Wikipedia entry can do for one’s online presence. But the perils are many and the punishments are swift for those who try to game the online encyclopedia for personal gain.

Yahoo & Friends to Challenge iPod

A new consortium of challengers has banded together to dethrone Apple as the undisputed champion of portable media devices. Yahoo, Sandisk, and Zing have teamed up to release a new wireless mp3 player that the companies hope will steal away some market share from the iPod.

Another SEO Challenge, This Time for Godin

If you don’t know who Seth Godin is, you probably don’t read a lot of marketing blogs or marketing books. He’s authored about a dozen, including my personal favorite entitled “All Marketers Are Liars.” He’s spoken at Google and his blog was recently listed as the number 1 marketing blog in the world.

Ok, enough with his bio; one of his recent posts greatly disappointed me, because he apparently doesn’t understand SEO. After looking deeply at his blog, I was horrified to discover some major downfalls. So I’m going to make some claims, show some evidence and put forth a logical case against his view point and I’m even going to slam his article on SEO as naïve, ill-contrived and most importantly, encouraging of a very expensive mistake for business owners. I’ve got nothing personally against him, but when someone that public publishes something so ignorant concerning a large part of my profession, it warrants a strong response.

Microsoft Releases Deepfish for Windows Mobile

A prototype browser called Deepfish arrived for the Windows Mobile platform, stirring up opinions that Microsoft may be more than a little concerned about not owning the dominant browser on mobile phones.