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BuzzLogic Articles

Startup Companies At Blog World Expo

 

BuzzLogic Buzzes About 2007 Blog Buzzings

Paris Hilton, Michael Vick, and George W. Bush rated tops among bloggers discussing celebrities, sports, and politics respectively.

Buzzlogic Impresses By Ad Targeting Social Media

The conversation targeting approach Buzzlogic has been testing allows a campaign manager to put relevant advertising in front of the influencers, inlinkers, and their audiences when key topics appear.

Ad:Tech – BuzzLogic Launches Conversation Ad Targeting

It seems that BuzzLogic has found another use for all of the conversation mining and sentiment analysis it conducts in the blogosphere.

BuzzLogic Ready To Mint Influence Currency

The modern Net-savvy marketing consultant advises businesses of all sizes to track what blogs have to say about a brand. BuzzLogic CTO Todd Parsons suggests his firm as a way to seine the blogosphere for those nuggets of gold.

Measure Influence With BuzzLogic

Brand, Influence and Reach are all very difficult to measure and for many companies they are crucial in understanding the success of their marketing and advertising efforts over the Internet. Through its unique algorithms BuzzLogic is able to provide the ability to measure these items across various segments such as: Public Relations, Corporate Communications, Blogging, Brand/Product Marketing…

Measuring Blogosphere Influence with BuzzLogic

Among the toughest tasks that marketers face daily is tracking what is being said about their company or its brands in the media, identifying which of the external voices are most influential and are having the most impact-positively or negatively-and then devising a strategy and specific tactics to influence the influencers.

Measuring Influence in the Blogosphere with BuzzLogic

Among the toughest tasks that marketers face daily is tracking what is being said about their company or its brands in the media, identifying which of the external voices are most influential and are having the most impact-positively or negatively-and then devising a strategy and specific tactics to influence the influencers.

PR Tools and Bag of Tricks

Okay, a lot of times I get people asking me what are the super-secret tools in my blogging/PR bag of tricks.