Buying ads on ad networks is standard practice these days. In fact, according to an article from AdAge, 65% of ad buys will pass through ad networks in 2009. Even in tough times like these that’s a lot of money.
A new report from Forrester Research, outlined by Groundswell, takes a look at how B2B buyers interact with social media—and by and large, they’re more engaged than their average peers.
The report breaks down the use of social media by Social Technographic role by type of social media involvement (types explained in this PPT):
eBay has changed the way it works with sellers and will prohibit them from leaving negative comments about customers.
eBay maintains issues were occurring that slowed down trade when buyers left unflattering comments about sellers who then hit back with their own comments. Beginning in May sellers will no longer be able to leave negative comments about buyers.
Buyers on eBay save billions of dollars each year, according to a research study that won't make sellers happy.