WebProNews

Google on What it Takes to Deliver Search Quality

We often take for granted the results we get for any given web search. When we search, we expect to find what we are looking for. That's the way it should be. The average user doesn't normally consider what it takes for a search engine to deliver those results, but there are so many factors at play, working behind the scenes and coming together to (hopefully) deliver the user the information they seek.

BusinessWeek Syncs Social Hub with Twitter

Many of BusinessWeek’s staffers have used the micro-blogging platform Twitter for some time, but now the publication is taking things a step further by syncing comments left on its social networking site, Business Exchange, to Twitter.

BusinessWeek's Most Influential Businesses List Influenced By Social Media

BusinessWeek has put together a list of the ten companies it believes are the most influential in the world. Not a scientific poll–a 14-member advisory board made the selections–but still worth taking a look.

How Do You Think Twitter Can Make Money?

There’s a new Viewpoint column about Twitter, over at BusinessWeek. Before I go on, it’s important to note that Viewpoint’s are guest columns, not written by normal BusinessWeek staffers.

WSJ May Need Big Subscription Increase to Make Up Lost Revenue

The Wall Street Journal would have to increase traffic to their site by 12x to make up for the lost subscription revenue. WSJ.com is going from paid subscriptions to free online access. A report from Bear Stearns analyst Spencer Wang made the prediction based on advertising rates for banner ads.

BusinessWeek Loses Twelve In "Transformation"

Given both the state of the U.S. economy and the time of the year, “reorganization” is a euphemism that we’re seeing more and more.  BusinessWeek started things off with a slightly different term - “transformation” - but it is nonetheless laying off 12 employees.

LinkedIn Lands Deal With BusinessWeek

The launch of its developer platform might make LinkedIn more like Facebook, but in another respect, the professional networking site is sticking by its suit-and-tie regulars; the first platform partner is BusinessWeek.

In-Text Ads Get Evil Eye From Journalists

I can be a somewhat cranky person, and as such, there is a fair amount of stuff that annoys me.  It turns out that a lot of writers share my dislike for one particular thing, though: in-text advertising.

BusinessWeek Misses the Point on UGC

BusinessWeek magazine has a piece about user-generated content and how it’s old and busted now — people really want professional content, apparently.

Hoity-Toity Social Networks; Nobody Told Me

It was only a matter of time before the pinkies went up along with the gates. Social Networking may have egalitarian roots, and the masses can gather at the public pool if they want – if you want into certain places, you'll have to bring your Members Only jacket.