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Burst Media
The Internet Demographic
By Jordan McCollum - Fri, 03/14/2008 - 3:52pm.
Do you feel that most content on the Internet is aimed at your age group?
Online Video, Men And Women
By Mike Sachoff - Thu, 02/14/2008 - 1:24pm.
In a new study that looks at what types of online video people view, Nielsen Online found that women lean towards watching network television online and men favor user-generated content. Women are almost twice as likely as men to watch online video on TV networks Web sites, while on user- generated sites such as YouTube, men 18 to 34 were more than twice as likely as women in the same age group to watch videos.
72% Of Consumers Have Watched Video Online
By Mike Sachoff - Mon, 01/21/2008 - 3:16pm.
More than half (72%) of consumers have viewed video online and the majority of all age segments have watched online videos, including 58 % 65 years and older according to a new survey from Burst Media.
The survey found that 58 percent of respondents view online video content at least once a week. Men are more likely than women to view online video content over the course of a week (67% versus 49% respectively). Thirty-three percent of men 18-24 years old watch some type of online video content daily.
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