All Posts Tagged Tag: ‘budget’
Summer vacation time is here and generally, that makes the wallet cringe. With the economy still on the slow rise people are traveling more, but are being a little more cautious. If you are in this situation, but want to give your family a great summer vacation, here are some ideas for more cost- and family-friendly summer vacations to take …
Secretary of Defense Chuck Hagel has come under fire for a decision to permanently do away with an entire fleet of A-10 aircraft. The choice to eliminate the A-10 aircraft was made as part of a series of budget cuts for 2015. The plan would save $3.5 billion dollars over five years, but it would also mean the end of …
Defense Secretary Chuck Hagel has ordered a 20 percent cut in “burgeoning military personnel costs” in an effort to slim down the military costs plaguing the country. “We all know that we need to slow cost growth in military compensation,” Hagel told a Pentagon press conference. “We know that many proposals will be controversial and unpopular. … Tough decisions will …
After weeks of concern that we were headed for yet another government shutdown, it seems that might not be the case at all. A bipartisan effort to bring the budget debate to a final vote suggests there’s a chance the majority of senators may approve the latest version of the proposed budget. The New York Times reports that a 67-33 …
With NASA budget cuts looming, one 6-year-old kid is taking as direct a route as he can to ask President Obama to save the nation’s space program. Connor Johnson of Denver, Colorado loves space and hopes to be an astronaut one day. “The whole reason I want to be an astronaut so I can discover, like, new worlds and discover, …
The USPS is seeking to increase the price of stamps, which will certainly be disapproved of by American citizens. The postal service is planning a 3-cent increase, which would raise the price to 49 cents, in order to mail a letter. The proposal of this rate increase must be approved by the independent Postal Regulatory Commission. If accepted, the increase …
After the fiscal cliff crisis talks in late 2012 to early 2013, another budget crisis is the last thing anyone wants to hear about as we near the end of 2013. Unfortunately, House representatives are talking of a partial government shutdown (again) that could happen in less than two weeks. This possible shutdown depends on one thing: stopping the new …
Millions of people could see their food stamps benefits decrease or go away after the House voted for $4 billion per year for the next 10 years in food stamp cuts. House Republicans introduced the new legislation earlier this week, and passed H.R. 3102, the Nutrition Reform and Work Opportunity Act, on Thursday with a 217-210 vote. The bill still …
NPR announced on Friday that it will attempt to reduce its staff by about 10% through voluntary buyouts, in order to balance the budget. NPR is a very popular source of news and entertainment for many people, and it is sad to hear of news like this. Hopefully people will not have to miss out on too many of their …
Social media channels blew up last week over McDonald’s putting out some training materials for its employees that included a sample budget to help them learn how to manage their personal income. Why would everyone have a problem with one of the largest employers in the United States encouraging responsible money-handling? It all came down to the amounts McDonalds filled …
This week conservative radio show host Rush Limbaugh embarked on a tirade during his show and ended up admitting that he is “ashamed” of the U.S. The host blasted the issue of sequestration, calling it a repeat of other “crises” such as the auto bailouts or the fiscal cliff, and stating that the budget cuts are a “joke.” “It is …
President Barack Obama is in full campaign mode. The one thing that he will preach to his supporters is that the Republicans are trying to gut the government. He said that under the Republican budget “the government is shrunk to the point where things that we take for granted as a society — as an advanced, responsible society — are …
The department of defense released their 30 year plan for the entire fleet of aircraft currently available to the Department of the Air Force (DoF), Department of the Navy (DoN-includes the Navy and Marines), and the Department of the Army (DoA). The report included funding for replacements to Air Force One and the military’s aging 4th generation fighters (F/A-18, F-16, …
NASA will be forced to operate on a budget of just over $17 billion next year after being asked to reduce their spending. This is their biggest cut in four years and Bill Nye, CEO of space exploration group, The Planetary Society says it will devastate the group and explains further: “Science is the part of NASA that’s actually conducting …
It’s a tough question, especially in a bad economy.
The question really begs another question – what is your goal for your site?
If you are operating it as a real business where you hope to either supplement your current income or rely on it as your sole source of income – then you need to be prepared to invest in search (it’s often the foundation of your marketing and a consistent source of regular traffic).
You can invest time or money and in most cases, you usually need to invest both.
SEMPO in conjuction with Radar Research and IntelliSurvey have recently completed a research study (the State of Search Engine Marketing survey) on the topics of Video and Mobile search adverstising. The study concluded that search marketers wanted to pay the same or less for Mobile/Video search advertising than traditional search marketing strategies.
Here are some key points found from the study:
Yuri thinks so and wrote a post last week entitled Create a small business website on a small budget to tell you what you need to think about if you want to get it done.
Here’s the basic checklist of what you should be doing:
* research your customers
* research your keywords
* plan your website
* get a content management system
* get a website template
* improve template usability
* make the template accessible
Thanks to Jim Berkowitz and his CRM Mastery E-Journal for pointing me to the MarketingProfs article, Five Proven Ways to Waste Money With Pay-per-Click Advertising by John Grant.
Over the years we have answered many a phone call where a prospective client is frustrated with the poor performance of their website(s).
I got a lead through our website the other day with an interesting comment attached. The prospect was requesting specific information on pricing for our services but as you can read below, they simply copied the information from what another SEO provided them.
It seems that having a project come in On-Budget is the holy-grail of project management, especially when it comes to CRM projects.
If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you’re missing the best PR has to offer.
Starting a business online is no longer as difficult as it used to be! Now, there are plenty of interesting business ideas that anybody can pick up from various Internet resources.
Advertising plays an important role in your business (every business, actually!). But, there is one BIG mistake advertisers frequently do and this mistake could cost you a bundle!
Federal Reserve Chairman Alan Greenspan warned congress that the U.S. budget deficits are a threat to the long-term economic health of the country.
Fed Chairman Alan Greenspan warned Congress to get the budget under control or the economy could be in serious trouble either stagnating or worse.
Mark your calendars for January 13th. That’s the date that KeywordRanking will be sponsoring a FREE webinar presented by Search Engine Watch’s Chris Sherman.
Beginning in October, Overture Germany will begin use of an account control feature called Budget Smoothing. Serving as a spending limit option, Budget Smoothing allows Overture to control the amount of appearances member listings make, depending on their daily budget.
Walk around any trade or consumer show and you will be able to collect a bag full of advertising specialties, or giveaway items all designed to promote. But look a little more closely. How many really do an effective job? How clearly do they get a message across? Is the message sufficiently visible? Is the giveaway useful or unique enough that you would want to keep and use it? All these questions, and more, need to be considered before jumping into the giveaway game.
No matter how small your marketing budget, your business can afford to have a successful presence at trade shows without incurring big expenses. Here are five tips for exhibiting in trade shows inexpensively:
The Cost of SEO
Even more costly than the time performing SEO is the time it takes to learn how to do it correctly. Many people want to sell you things for $10 or $20 which have no intrinsic value. Most of the best SEO tools do not even cost 1 cent.
In a recent marketing workshop I attended, I discovered that most business owners rely on just two or three strategies to attract new business. Even well-established companies tend to rely on one or two strategies. However, there is a multitude of ways to drive new business to your door. Here are a few:
You know the scenario. You get an occasional click from Google for a certain keyword. You go to find out why you aren’t getting more clicks, and you find out that you’re ranked in the 30’s, 50’s, or heaven forbid, the 300’s. “Great”, you think, “I finally get ranked for a good keyword and it’s a worthless ranking”.
Here’s a scary statistic. According to four prominent research firms, only around 20% of all IT projects are finished in a timely manner. By “timely” the researchers mean without loss of quality or being over budget. They go on to say the average project runs approximately 200 percent late, roughly 200 percent over budget, and contains only 2/3 of the original functionality.
Can a business afford to hire you? This is a big question for beginning copywriters. It’s vital that you get an answer to this question. If you don’t, you can spend money and time working with someone who’s not in a position to be able to afford your rates.
Question: I am trying to sell a uniquely flavored dry cat food & have had no success at it. My URL is http://www.CajunCrawKitty.com
I have very little budget to advertise & I have only tried Google AdWords with a budget of $50/mo. Is there any thing you could think of that I could do with a budget of say $150/mo. or less?
We’ve been preaching the merits of wide stock market diversification for many years, and the advantages should be painfully obvious these days after the bear market that started in 2000. Any investor who loaded up on growth stocks or technology funds a few years ago should now be able to see the advantage of owning some other kinds of assets as well.
As an aware and knowledgeable professional you already know that before conducting any type of marketing strategy the first thing to consider is who and what your target market will be. But knowing your intended market is only the beginning since marketing is ‘everything’ you do to attract and keep your target audience.
Let’s start by defining a “Budget Analysis”. This is simply a breakdown of your budget (income, bills & expenses) showing how much money you have coming in and how much you have going out. It will show how your budget category percentages compare with what is recognized as the ideal percentages. The most important aspect of the Budget Analysis is the recommendations for improvement.
I recently received an email from a hockey coach with a Web site. He was searching for a way to create an ebook to sell on his site. But since he just wanted to create just one ebook, he didn’t want to spend hundreds of dollars on a program to do the job. His question – is it possible to create ebooks for free?
The 2002 holiday sales are critical for many Internet retailers. The majority of e-tailers question which ad buys are profitable. Leadership in search engine market reach continues to fluctuate between AOL, MSN and Yahoo. However, campaigns in second tier search engines are frequently more cost-effective and listings co-brand into these larger properties.
Small businesses don’t always have the option to buy expensive graphics or to hire a great web designer. Or even if they do, they have to take into account whether their potential customer’s browser will support a high tech page. On the other hand, we all want our web site to look as great as our competitors’. So what do you do? Here are a few tips to help you decide which type of site is best for you.
After being an affiliate and selling other people’s products for what seems like an eternity, you are finally ready to write your own information ebook. The first step is going to be research. No matter what your ebook is going to be teaching people, you want to know exactly what kind of information they are looking for and would be willing to pay for.