WebProNews

Google Helps Find Missing Links

It’s been said links are the currency of the Web, and an honest-gotten inbound link is like a tip for good work. Locating broken inbound links, then—links attempted but because of an error don’t connect with a page on your site—is like an opportunity to locate missing money.

Custodial Maintenance of the Social Web

So despite all the hype I and others wrap around social media programs, there remains a very raw, very real and very unsexy part of this line of work that seldomly gets discussed — and that's the ugly, but critical custodial maintenance of the social web. This is what I jokingly, err, awkwardly refer to as "Janitor 2.0"