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Brian Mark Articles

How to Create a Podcast

The word that was made famous a few years ago, now seems to be a necessary tactic for marketing.

“In today’s world, just about anybody can record their message, whether it’s educational, entertaining, or whatever, and get it disseminated to millions and millions of people at almost no cost,” said KFC Blanchette of Podchick.com and Skydivergirls.com.

SES: Making The Most Of Shopping Search Feeds

Let’s be blunt: Getting your products listed in the shopping search engines is a tedious, cyclical, pain-in-the-butt process. But it’s also necessary if you want to get the most out of online retail. At the Search Engine Strategies Conference in New York, those in the know spill what they know about shopping search optimization.