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All Posts Tagged Tag: ‘Boost Media’

Google Partners With Boost Media For DoubleClick Search

Google announced on Thursday that it has partnered with Boost Media to bring the latter’s ad creative optimization solution to DoubleClick Search. Google says the partnership will allow advertisers to benefit from increased ROI with “proven” optimization agorithms, as well as scale campaigns and save time with custom-tailored ad creation, and cut costs by focusing on the right ads. “On …

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